Promotion management software from IBM

Promotion Management software from IBM provides an integrated trade promotion management platform that helps you quickly build promotions while reducing complexity and automating processes to maximize benefits to retailers. Designed for today's fast-changing requirements, the solutions help you ensure accountability for vendor negotiations, forecasting, planning, managing, optimizing and measuring promotional effectiveness. Promotion Management software from IBM leverages advanced consumer demand management science to develop promotional offers and placements to increase total store impact across categories.

Streamline promotions control

Establish a single repository for all promotional offers and associated details, and manage multiple versions of promotions with minimal effort.

Localize promotions

Vary pricing, offerings and merchandising tactics to reflect the needs of local markets.

Simplify publication

Easily publish promotions to print media, such as ad circulars or in-store displays, and digital media including eCommerce, email and mobile.

Enhance vendor collaboration

Automate deal creation, submission, negotiation, approval and invoicing for thousands of weekly vendor offers – in a secure, web-based environment.

Maximize incremental lift

Create and evaluate multiple promotion scenarios to fine tune a promotion and help ensure it receives the best incremental lift.

Security and privacy in the cloud

When using IBM Cloud offerings, your company can scale and adapt quickly to changing business needs without compromising security, privacy or risk levels. Learn more about IBM Cloud security

This offering meets the following industry and global compliance standards, depending on the edition you choose.

  • ISO 27001
  • SOC2 Type 2

To learn about the compliance and certifications for a specific offering edition, consult the Cloud Services data security and privacy data sheets.

Product images

Deal Management. Retailers and manufacturing partners can collaborate.
Deal Management. Retailers and manufacturing partners can collaborate.
Promotion Optimization. Compare what-if scenario forecasts.
Promotion Optimization. Compare what-if scenario forecasts.