Today, it’s hard to imagine running the business without the help of IBM Analytics and Aviana.

Renee Loya, Business Intelligence / Database Manager, WD-40 Company

Business Challenge story

With data held in different systems, WD-40 Company’s finance teams lacked a clear view of profit and loss (P&L) by customer, region or stock-keeping unit (SKU) – hindering decision-making.


WD-40 Company worked with Aviana to build a data mart for P&L information from across the enterprise, and developed a range of powerful reports and analysis tools based on IBM Analytics software.


Previously time-consuming tasks, such as customer and SKU P&Ls, can now be generated in seconds, providing accurate insight to support smarter decisions and saving days of work for busy finance teams.

Solution Category

  • IBM Hybrid Cloud
  • Solution Components

    • Cognos Business Intelligence
    • Consumer Products: Digital Operations