To provide online businesses around the world with valuable insight into how well their websites perform, DareBoost sought an agile, cloud-based platform to support its startup operations.
DareBoost briefly used cloud computing services from Amazon Web Services (AWS) before migrating its solution to an IBM Cloud Virtual Server infrastructure spanning three continents.
reductionin server provisioning time, from five days to 12 hours, using a cloud-based infrastructure
faster time to marketso that the company can quickly expand into new regions and target new customer segments
the startup can dedicateto validating its business strategy and promoting its offering
Business challenge story
Optimizing user experiences
Every second counts in online business. Sales conversion and cart abandonment rates, not to mention customer satisfaction, all suffer when visitors must wait longer than expected, even if just seconds, for web pages to load. Founded in 2014 to help businesses operate faster, more efficient websites, DareBoost provides an online service that rapidly analyzes the performance of enterprises’ desktop and mobile pages. It then delivers detailed reports, through web-based dashboards and PDF files, that identify high-priority issues and improvements. Having initially contracted with a local web hosting service, DareBoost sought a cloud-based infrastructure that could quickly and cost-effectively scale with its operations. “The problem with traditional hosting was a lack of flexibility when it came to ordering more server instances,” says Damien Jubeau, Cofounder and Chief Executive Officer (CEO) at DareBoost. DareBoost also needed affordable access to a worldwide infrastructure so that it could test the performance of customer websites from multiple locations around the world.
Enabling accurate analyses
DareBoost briefly used cloud computing services from Amazon Web Services (AWS) before migrating its solution to the IBM Cloud platform, which offered a more extensive infrastructure of global data centers and network points. DareBoost also joined the IBM Global Entrepreneur Program, which provides the young company with monthly cloud services credits, business and technical mentorships, and go-to-market support. “We have customers in approximately 25 countries, so IBM Cloud's global footprint allows us to measure website performance for users located as close as possible to our customers,” says Jubeau. “We can also run tests from other locations. For example, we can help French companies pinpoint latency issues experienced by customers in America or Hong Kong.” The company runs development, test and production workloads on a virtual server infrastructure spanning three continents, including data centers in Paris, France; Frankfurt, Germany; Hong Kong, China; Tokyo, Japan; Sydney, Australia; and Washington, DC. Relying on IBM Cloud infrastructure as a service (IaaS) for quickly provisioning new servers and processing large data volumes, DareBoost continues to cost-effectively scale operations within and across geographies. “Unlike with other hosting providers we’ve tried, we receive quality support from IBM,” says Jubeau.
Deploying servers with speed
Using IBM Cloud resources rather than local hosting services, DareBoost cut its server provisioning time by approximately 90 percent, from five days to 12 hours. It also reduced its time to market by nearly 86 percent, from one week to 24 hours. With a more agile infrastructure, the company can quickly roll out its offering in new regions, such as the US, and target new customer segments, for example companies listed on the French CAC 40 stock market index. In addition, by taking advantage of cloud services credits from IBM at a critical stage in its evolution, DareBoost can dedicate more funds to validating its business strategy and promoting its offering.
Based in Cesson-Sévigné, France, DareBoost provides an easy-to-use online tool for testing, analyzing and monitoring website performance and technical quality. The software as a service (SaaS) offering helps retailers and other businesses worldwide improve their online user experiences by regularly evaluating page load times, search engine optimizations, security alerts and other front-end metrics for compliance with best practices.
- IBM Bluemix
- IBM Cloud Virtual Servers