IBM Watson Analytics for Social Media
What it can do for your business
IBM Watson Analytics for Social Media guides you through the traffic of social networks and automatically creates data visualizations for exceptionally insightful discoveries, all on the cloud. Identify a topic and quickly get relevant content that shows you interesting relationships and patterns. You can easily take the pulse of your audience, gain greater visibility into a topic or market and compare results with other data sources for new insights derived from different views of information.
Understand social behavior
Use visualizations of social data to measure consumer sentiment and evaluate trends, gauge the reactions to a product or event, determine the effectiveness of marketing campaigns and more.
Get more accurate insights
Extract multiple snippets of conversation from a single social post for a true picture of social sentiment.
Enrich your discoveries
Compare social media analytics results with other data sources for new insights derived from different views of information.
Key features
- Topics and suggestions
- Themes and metrics
- One-click analysis
- Automatic deliverables
- Interact with social analytics
- Understand sentiment in detail
- Follow suggestions to insights
- Expand analytics horizons
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