April 2, 2018

5 Ways AI is transforming marketing

With AI, marketers can unlock insights from competitors’ campaigns that would otherwise be invisible. Big trends like market share and dollar sales are easily visible, but more nuanced trends like sentiment, or share among a particular age cohort or demographic might be impossible to see with the naked eye. Using Watson platforms, consulting firms like LPA are able to ingest billions of data points from social platforms and public domain sources to bring these kinds of insights into focus – and give companies a window of opportunity to act on them.

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March 29, 2018

How Watson empowers agents to deliver excellent customer service

Empowering customer service agents with new technology is the key to great customer interactions, leading to an increase in repeat business. This approach is often overlooked when compared with other customer service pain points, such as increasing customer satisfaction or decreasing operation costs, but in reality, these objectives are all interlocked.

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March 28, 2018

How Watson ushers creativity through collaboration

With over 35 patents, Kelly Abuelsaad has always had a passion for creating, whether she’s been playing guitar or finding a new way to apply technology to everyday tasks. Kelly is a member of the IBM Watson and Cloud Platform team, where she helps bring AI to clients via the cloud.

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March 20, 2018

Introducing Watson Assistant

Today, I’m excited to announce that Watson Conversation has evolved to Watson Assistant. It has the same features that you use today, and we’re adding a new set of features to make it easier for enterprise customers to deliver personalized and engaging experiences. If you were already using Conversation, there is no action needed to […]

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March 20, 2018

AI Everywhere with IBM Watson and Apple Core ML

Integrating AI in everyday enterprise and consumer applications is steadily becoming the new normal. In a mobile-first world, the number of users accessing AI through apps on their devices is rapidly growing. Very often, their experience is hindered by inconsistencies in the quality or availability of network connectivity. Consider three distinct examples – 1. Fixing […]

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March 20, 2018

Deep Learning as a Service, IBM makes advanced AI more accessible for users everywhere

We're excited to announce the launch of Deep Learning as a Service within Watson Studio. Drawing from advances made at IBM Research, Deep Learning as a Service enables organizations to overcome the common barriers to deep learning deployment: skills, standardization and complexity.

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March 16, 2018

Anticipate and preempt disruptions: The increasing cost of system failure

With Watson, professionals can constantly monitor the condition of the systems that power our business. Not only can Watson identify smaller issues before they become bigger ones, AI can predict where new problems will arise—and make sure they don’t.

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March 15, 2018

How IBM is improving Watson Visual Recognition capabilities

We’ll be announcing a number of changes to the Watson Visual Recognition service at Think 2018, IBM’s flagship conference, on March 19-22. These updates will include new feature capabilities, developer tools and improvements to user experience.

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March 12, 2018

Why businesses must follow customers to a frictionless future

If there's one thing that business leaders should take on board in 2018, it's this: customers will not wait around for you anymore. Today, customers want seamless customer experiences that deliver what they want, how they want it, right now. Businesses must do more to reduce customer effort, and it is a trend that contact center managers cannot ignore.

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