Has AI raised the floor but not the ceiling with marketing? Have we over-indexed on having content at scale? And is there a way for marketers to understand when hyper-personalization will cross the line into creepiness? In this episode of thinkPod, we are joined by Kate Bradley Chernis (Founder & CEO of Lately) and Joey Camire (principal & founding team of Sylvain Labs).
Balancing personalization with brand consistency: Podcast interview with Tameka Vasquez & Oliver Christie
In this episode of thinkPod, we are joined by Tameka Vasquez (marketing strategist and professor) and Oliver Christie (futurist and founder of Foxy Machine). We talk to Tameka and Oliver about creating customer experiences that resonate, the beauty of simplicity and being jargon-free, and whether or not AI will replace human creativity with marketing. We also tackle whether marketers have been tone deaf and the difficulties of hyper personalization.
Does AI need more fuzzy thinkers? How can we increase interdisciplinary perspectives in emerging tech? Can an interdisciplinary lens help us better foresee unintended consequences? In this episode of thinkPod, we are joined by Scott Hartley (author of The Fuzzy and The Techie: Why Liberal Arts Will Rule the Digital World) and interdisciplinary artist Carla Gannis.
Can we use AI to help us find love? In this episode of thinkPod, we are joined by Rori Sassoon (co-founder of Platinum Poire and author of The Art of the Date) and Ryan Matzner (founder of Fueled). We discuss and debate whether AI is an effective and efficient matchmaker, how AI may be able to know us better than we do, the amount of data a dating platform needs, and the prospect of using visual recognition technology to find a match that looks like your favorite celebrity.
In this episode of thinkPod, we dig into the news regarding Stanford’s newly-announced Institute for Human Centered Artificial Intelligence, whether ethics has a central role in product design, and the intersecting roles of consumers, government, and companies.
How can AI improve the employee experience? In this episode of thinkPod, we are joined by x.ai co-founder & CEO Dennis Mortensen and Ben Jackson, founder of For the Win. We talk to Dennis and Ben about hiring algorithms and the danger of bias, whether HR teams are equipped to make data-driven decisions, Inbox Zero versus Inbox Infinity, and the possibility of cultural change.
How human should a chatbot be? In this episode of thinkPod, we are joined by chatbot experts Clara de Soto and John Keefe. Clara is a serial entrepreneur and co-founder of Reply.ai, and John is the technical director for bots and machine learning at Quartz.