IBM IBV Study

Evolve or Die! How Insurance Is Being Disrupted

Connected millennials, empowered consumers, technological innovation, digital distribution, and new competitors—these are all forces for change in the insurance industry. But, what do they mean for the future of insurance? Buckle up! It’s likely to be a bumpy ride! First, the forces for change transforming the insurance industry are likely to translate into reduced premiums—at […]

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Millennials: The Insurance Customer Has Changed, Will You?

What is the single largest force disrupting insurance? Millennials! They’re empowered, connected, and leading the charge for change! So, who are the millennials? What do they want? Why do insurance companies have to change to serve them? Most definitions say millennials (aka generation Y) are young adults from ages 18 to 34. They account for […]

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Procurement Analytics: Intelligence to Drive More Effective Procurement Strategies

What is the source of procurement’s value to the enterprise? How do organizations become more effective and efficient in achieving sustainable savings? In mitigating risk? How can procurement deliver even greater value to the enterprise? These questions are essential to the continuous improvement of the procurement function. They are the questions at the foundation of […]

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From CMOs, For CMOs – New C-Suite Study Results

Last year, the IBM Institute for Business Value interviewed more than 5,000 C-suite executives worldwide for our latest C-Suite Study. We now have data from more than 28,000 interviews stretching back to 2003. This latest survey included 723 CMOs, and we’ve distilled responses from that particular group into a special report. Powerful themes emerged and […]

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