ecommerce

Shopping is Changing. Your eCommerce Platform Must Evolve Too

“eCommerce sales in the US are growing at close to 17% a year.” – Census Bureau As digital commerce continues to grow, it’s also changing before our very eyes. According to Census Bureau figures, eCommerce sales in the US are growing at close to 17% a year. That rise isn’t only being driven by more […]

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The FIFA World Cup Store: more than a store, it’s a soccer experience

“We were able to come up with some really innovative solutions to bring content and commerce together in a very short amount of time.—Colby Walker, Senior Manager – Digital Experience, Soccer.com”       Did the World Cup inspire you this year? Or maybe your kids need new gear for their soccer teams this fall? […]

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5 Last Minute Checkboxes for your GDPR Compliance List

The General Data Protection Regulation (GDPR) deadline is just around the corner. On May 25th, one of the most sweeping and potent data protection/privacy laws yet will go into effect, with penalties of up to four percent of annual global turnover! On the surface, the law is focused on EU citizens, but its impact will […]

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Frost & Sullivan Singles IBM out for Excellence in Order Management

I’m proud to share that IBM has won Frost & Sullivan’s Global Integrated Commerce Order Management Customer Value Leadership Award. The market research firm evaluated solution providers on their ability to deliver on the promise of a seamless omnichannel experience for shoppers and much more. As customers move from physical stores to digital channels and […]

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Cloud Commerce without Compromise. IBM Digital Commerce.

This is a really exciting time to be a part of the commerce landscape. As a commerce technology provider, we work very closely with our customers – sharing insights on consumers and trends – it is remarkable to see how fast markets, behaviors and technology are changing. This frantic pace of change has ushered in […]

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The Time for Omnichannel Commerce Innovation? Right Now.

If you are like most retailers, you worry about the competition and it probably keeps you awake at night. You know that the key to success is innovation and you even know what you want to do to change the customer experience — but, without the right platform and tools, you suddenly find yourself relying […]

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Retail Pricing in the Age of Showrooming, Coupon Codes, and Black Friday

Your customers’ relationships with pricing are complicated. Today’s buyers are fraught with anxiety over getting the lowest price, driving trends like the chaos of Black Friday, extreme couponing, hundreds of apps for comparison shopping, showrooming, and avoiding hitting the purchase button until they’ve searched for online coupon codes. At the same time, retailers need to […]

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5 Ways to Superpower Your Commerce Experience

So you want to learn more about how our solutions can enhance your omnichannel initiatives? Great! These are just a select few from the IBM solution set that provide our customers with the superpowers they need to create truly impactful customer experiences, whether online or in-store. Let’s hone in on what challenges you are facing […]

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The White Whale of Retail: Keeping Up with Changing Digital Commerce Tides

Ecommerce and the Importance of a Personalized Experience In Herman Melville’s 1851 classic Moby Dick, Captain Ahab is compelled to kill a white whale who took his leg on a previous voyage. He is fixated so completely on that singular goal that he pursues it to his own death. For retailers, chasing profitable omnichannel commerce […]

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How to Build a Cognitive System

IBM is in the process of rolling out an exciting transformation of our eCommerce portfolio. This is the third blog in a series of posts that will formally introduce these advancements and review the architecture of the services from a technical point of view. In this blog, the author outlines the future of software platforms, […]

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The Power of B2B Personalization

Personalization is no longer optional in the B2B world, with Gartner predicting that by 2018, B2B companies with e-commerce personalization will outsell by 30 percent competitors that are not providing a personalized experience. When creating your B2B personalization strategy, be sure to include the following: Personalized messaging Different types of customers have different needs, and […]

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5 Challenges Retailers Face Giving Customers What they Want

The online shopping experience is evolving faster than ever before. Today’s omni-channel retailers — whether they’re an exclusively online shop or bridging digital and physical experiences — need to master a host of different elements that translate into a fluid, dynamic shopping experience. Digitally empowered consumers want seamless experiences across all touch points and expect […]

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