Digital Experience

With a little help from our friends — more DX Lab Days coming soon!

Pulling together amazing digital experiences requires teamwork, creativity, and a little know-how (or a lot!).  Sometimes you need a little help from your friends to get there successfully.   One of the ways you can do this is by collaborating with your peers in other companies and industries who are working toward the same objectives. […]

Continue reading

IBM’s comprehensive and innovative Digital Experience Platform rises above

Comprehensive. Innovative. These are just two of the words the 2019 Gartner Magic Quadrant for Digital Experience Platforms report uses to describe IBM’s Digital Experience software.1 IBM Digital Experience is again part of the Leader quadrant for the Gartner Digital Experience Platforms report, as it had been for many years in the former Gartner Horizontal […]

Continue reading

What’s new in Watson Content Hub

We’ve been busy adding many new features to Watson Content Hub that will help content authors, admins and developers be more efficient in creating and publishing content to all marketing channels. Here are some highlights of what’s new: Extend your Watson Content Hub with webhooks Easily integrate and extend Watson Content Hub with popular 3rd […]

Continue reading

Announcing the #DXInspire Jams 2019… Coming to a city near you!

Welcome to 2019 – the year of IBM Digital Experience!  The market has reacted positively to our strategic relationship with HCL, and the renewed focus on the development of our Digital Experience (DX) portfolio. When we announced the IBM and HCL strategic partnership, we wanted to reinforce our commitment to innovation with you, our customers.  […]

Continue reading

A New Era for Marketing and Commerce

Last week, we announced a sharpened focus on AI-powered and cloud-based applications, and that HCL plans to acquire certain marketing and commerce software. You can read more about the announcement here. While the transition is not planned to take place until mid-2019, I thought it was important to share what this means for our portfolio […]

Continue reading

Is it time to rethink your intranet?

  Is your intranet an afterthought? A little outdated? With so many external digital experience channels to manage, some businesses have neglected their intranet. But maybe it’s time to think again — an upgrade to your intranet platform can have a real impact on your business. KFC is known for their recipes, like their secret […]

Continue reading

Better Customer Digital Experiences AND a 661% ROI

Ever wish you could go back to a simpler time? People who had businesses back before the internet were interested in providing a great customer experience, but it was all pretty straightforward. The customer had only a few touch points with the business — face to face, phone or mail – and the successful businesses  […]

Continue reading

The FIFA World Cup Store: more than a store, it’s a soccer experience

“We were able to come up with some really innovative solutions to bring content and commerce together in a very short amount of time.—Colby Walker, Senior Manager – Digital Experience, Soccer.com”       Did the World Cup inspire you this year? Or maybe your kids need new gear for their soccer teams this fall? […]

Continue reading

IBM + Shutterstock + AI: Building Engaging Digital Experiences Just Got A Whole Lot Easier

This may be the most dynamic pairing since Lennon and McCartney. Or maybe Ben and Jerry? Shutterstock, a leading, creative platform with over 200 million royalty-free images, video clips and music tracks, has announced a new strategic partnership with IBM. Soon, users of IBM Watson Content Hub will have access to the vast library of […]

Continue reading

The Masters: Tradition Meets Cutting-Edge

The power behind the performance “IBM designs, develops and delivers digital experiences for global sporting events including The Masters, Wimbledon and the US Open — but these capabilities aren’t all fun and games. The same technologies that perform competitive analyses for players and connect events with millions of fans can help your business outperform the competition and […]

Continue reading

The Seismic Shift of AI

Artificial intelligence (AI) is unleashing a new approach for customer experience strategy, design and development. We haven’t seen change on this scale since the ‘90s, when the internet transformed how we do business. But the timeline for evolution is far shorter than it was twenty years ago. Fifty percent of companies surveyed are already taking […]

Continue reading

IBM Digital Experience: the power to just get it done

    IBM Named Leader in Gartner’s first Magic Quadrant for Digital Experience Platforms Praised for our market understanding, AI, and functional breadth ================================ Getting the job done. It’s a check mark on your to-do list, a feeling of accomplishment, and frequently, a way of evaluating success. Your digital experience team is under daily pressure […]

Continue reading