commerce

AI for Commerce Professionals – Make Better Decisions and Stay Ahead of the Game

“These aren’t the droids you’re looking for.” This famous line from Star Wars was my first encounter with a Jedi Mind Trick. As a commerce professional, try to imagine if you had such a force—one that would enable you to know what each of your customers is looking for. There is a new alliance between […]

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Watson Customer Engagement – Embrace the Power of the Force

As a huge Star Wars fan, I have always wanted to have a set of supernatural powers, such as the ability to sense impending attacks; influence the thoughts of others, known as the “Jedi mind trick;” and even see the future. In essence, the Force – meaning the wisdom, expertise and ability to know exactly […]

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Dynamic Pricing makes your pricing activities easy all year long!

    Have you thought about Dynamic Pricing? It’s summer time and the days are longer.  Everyone is enjoying warm weather and evenings on the patio.  Some of you might be fretting over making pricing decisions.  Some days, you probably spend a lot of time reviewing and approving pricing that you know are correct.  How […]

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IBM Dynamic Pricing: My favorite things

Every day, I am constantly trying to work smarter, not harder. I am always looking for the next new tool or gadget to help me save time. Let’s just say, I am a fan of a certain TV show for home shoppers. Sometimes I get a winner, like collapsible strainers in multiple sizes.  Or sometimes, […]

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Optimizing online merchandising by integrating your existing storefront with IBM Watson Commerce Insights

Picture it, an online store that generates good revenue, but has the chance to blow out the competition. What if I told you that you can integrate your existing storefront with Watson Commerce Insights to give your store a boost against the competition? Make online merchandising easier by seeing the key performance metrics that you […]

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A New Approach to Customization for Commerce Platforms

IBM is in the process of rolling out an exciting transformation of our eCommerce portfolio. This is the second in a series of posts that will formally introduce these advancements and review the architecture of the services from a technical point of view. In this blog, the author outlines how IBM simplifies and manages our […]

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Chicago Hosts: B2B Online Conference

The B2B Online Conference kicks off Monday, May 8th, at the Renaissance Chicago Downtown Hotel in the beautiful Windy City. In my opinion, this is the top B2B event of the year for eCommerce and digital professionals. This conference was so successful last year that it has nearly doubled in size in 2017. Get ready […]

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Monolith to Pebbles: Transformation of the IBM Commerce Portfolio

We’re in the process of rolling out an exciting transformation of our eCommerce portfolio. This is the first in a series of posts that will formally introduce these advancements and review the architecture of the services from a technical point of view. In this piece, the author outlines the vision and key principles that are […]

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Cutting-edge commerce highlighted at IBM Amplify 2017

There are so many great commerce sessions at Amplify 2017 that I’m going to have to write a 10,000-word blog post. Just kidding. But it is true that we’ve got all the hottest topics in commerce today covered in our Amplify program – AI, omni-channel, personalization and so much more. First, mark your calendars for […]

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Are You Ready to Be a Searchandiser?

In the world of retail, Commerce has become a significant revenue source, delivery channel and marketing vehicle. One that not only replaced the old fashioned catalog and telesales models, but also provides integral value to the overall shopping experience. The Commerce channel, which includes desktop, mobile and even social presence, serves several important purposes. It […]

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The Internet of Things: Marketing’s Holy Grail

The first time I got on the Internet, I was in high school. It was 1995, and it was via a dial-up modem. Not really knowing what to do on the Internet, I went web surfing, but in ‘95 there wasn’t much content, the waves weren’t big, so I lost interest for a couple years. […]

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What Does ’B2B and B2C Convergence‘ Really Mean?

There has been a lot of discussion around B2B and B2C convergence, but what does that really mean? Is it about the business models converging? I doubt it, because as we all know, there are some very different business needs that are required for B2B customers compared to B2C. One example would be pricing contracts. […]

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