CMS

Watson Content Hub Makes Building Websites Less Complicated

      New Release: Watson Content Hub Standard Edition IBM Watson Commerce is pleased to announce the new IBM Watson Content Hub Standard Edition!  With this new edition, customers can easily create and manage a web experience natively in Watson Content Hub. All of this can be done using intuitive site editing tools, while […]

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Taming the Content Marketing Beast with Headless CMS

Is your content wild? Content is a beast. A hairy, constantly-expanding wild thing that – if you don’t tag, track and constantly monitor – will scamper off into the digital jungle never to be seen again. As marketers, we’re constantly trying to tame it. To find better ways to store, organize and manage our own […]

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Forrester: How Marketers Can Take Control of Their Content

Web and mobile marketing content can’t wait Marketers trying to deliver the most relevant content to customers often can’t do it themselves, which means acting fast is just a dream. Every time they need to make a change to content, most marketers need to go though a developer. It’s not efficient, and it wastes the […]

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That Awkward Moment When You Have to Decide Who Gets Left Out of the Content Management System

I am not going to lie – I am still on my family’s Netflix account. Why pay for my own account when I have the login for the family account? However sharing a login does come with some drawbacks – on our account only one person can be watching Netflix at a time. There’s nothing […]

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Podcast: Choosing Content Management Software

You have lots of choices when it comes to content management software. Learn more about choosing content management software in this podcast by David Strachan, Offering Manager at IBM. David talks about selecting a CMS and what sets Watson Content Hub apart. The whole point of a CMS system is to help you create, as […]

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Agile Content Management

When IBM asked CIOs in the IBM Global C-Suite Study about what’s important to them now, the results were clear –  top CIOs are focusing on “creating intelligent, agile cultures; wising up to the needs of customers; and rewiring the way their organizations reason.” Fully 90% of leader CIOs said they are focused on agile […]

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The Digital Union of Content and Commerce

How to Deliver Seamless Digital Experiences that Delight Shoppers and Drive Revenue The Marketers Dilemma With all the interactive devices at our disposal (including computers, smart devices, tablets, in-store display, et al) combined with an increasing number of digital services (social media, content subscriptions, branded content, ecommerce), digital consumers have never had so many options. […]

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