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Do you need to invest in a new order management system?

“Improving the customer experience” has become a mantra for retailers lately. Everyone wants to bring in new customers. The average retail business spends over 4 percent of their annual revenue on marketing in an effort to welcome new customers–– that’s more than any other industry. Yet many of these same retailers are also running their […]

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Timing is everything when it comes to customer expectations

As quickly as the world is changing, there are still fundamental human connections and relationships that are more valuable than a “double tap” on an Instagram post.  Whether it’s celebrating a milestone birthday, gathering around the family table, or even a “just because” moment… each of these things represent people coming together to appreciate and […]

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A quick debriefing on Instagram’s new in-app checkout

Instagram isn’t just a social media platform anymore. The image-sharing platform is now trying its hand at e-commerce, rolling out a new feature called Checkout that will let users make purchases without ever leaving the app. Checkout was released within the US on March 19th, and 20 top brands – including Adidas, H&M, and Uniqlo […]

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Are you rowing in a circle, or working together to deliver powerful digital experiences?

Creating compelling, meaningful experiences is hard.  Sometimes it feels like IT and the line of business are working at cross-purposes or speaking different languages.  IT wants to create a secure, scalable platform that they can rely on and run cost-effectively.  The business is looking for tools they can use to quickly understand their audience and […]

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IBM’s comprehensive and innovative Digital Experience Platform rises above

Comprehensive. Innovative. These are just two of the words the 2019 Gartner Magic Quadrant for Digital Experience Platforms report uses to describe IBM’s Digital Experience software.1 IBM Digital Experience is again part of the Leader quadrant for the Gartner Digital Experience Platforms report, as it had been for many years in the former Gartner Horizontal […]

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Order fulfillment – not engagement – is the new foundation for brand loyalty

Innovative technology is redefining what you need to do to appeal to today’s highly demanding consumers – from meeting their ever-higher expectations of convenience to developing deep emotional attachments. IBM Watson Commerce has developed a thought-provoking POV that outlines the recent, dramatic market changes and how they impact your ability to deliver a fulfilling customer […]

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AI helps you bring the human touch to every interaction

Innovative technology is redefining what you need to do to appeal to today’s highly demanding consumers – from meeting their ever-higher expectations of convenience to developing deep emotional attachments. IBM Watson Commerce has developed a thought-provoking POV that outlines the recent, dramatic market changes and how they impact your ability to deliver a fulfilling customer […]

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THINK Ahead: 6 industry experts tell us why they are excited for Think 2019

San Francisco here we come! Think 2019 is fast approaching and we can’t wait to be sitting on the dock of the bay. IBM’s annual Think conference is a great place to network  with industry experts and thought leaders, as well as discover how purpose-built AI and blockchain can help you make smarter decisions and […]

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Without AI, your personalized messaging may be alienating customers

Innovative technology is redefining what you need to do to appeal to today’s highly demanding consumers – from meeting their ever-higher expectations of convenience to developing deep emotional attachments. IBM Watson Commerce has developed a thought-provoking POV that outlines the recent, dramatic market changes and how they impact your ability to deliver a fulfilling customer […]

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What’s new in Watson Content Hub

We’ve been busy adding many new features to Watson Content Hub that will help content authors, admins and developers be more efficient in creating and publishing content to all marketing channels. Here are some highlights of what’s new: Extend your Watson Content Hub with webhooks Easily integrate and extend Watson Content Hub with popular 3rd […]

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Customer demand for convenience is breaking the barriers between industries

Innovative technology is redefining what you need to do to appeal to today’s highly demanding consumers – from meeting their ever-higher expectations of convenience to developing deep emotional attachments. IBM Watson Commerce has developed a thought-provoking POV that outlines the recent, dramatic market changes and how they impact your ability to deliver a fulfilling customer […]

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Customers are seeking a reason to do business with you

Innovative technology is redefining what you need to do to appeal to today’s highly demanding consumers – from meeting their ever-higher expectations of convenience to developing deep emotional attachments. IBM Watson Commerce has developed a thought-provoking POV that outlines the recent, dramatic market changes and how they impact your ability to deliver a fulfilling customer […]

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