eCommerce & Merchandising

What do retailers want? The power to act faster.

One of my big take-aways at Shop.org is the appetite for a targeted solution to solve a specific challenge. Gone are the vague requests from retailers for help or something better than what they have. Absent are the inquiries about a complete platform solution. Instead, what I heard were specific, often detailed descriptions of issues […]

Continue reading

5 Ways to Superpower Your Commerce Experience

So you want to learn more about how our solutions can enhance your omnichannel initiatives? Great! These are just a select few from the IBM solution set that provide our customers with the superpowers they need to create truly impactful customer experiences, whether online or in-store. Let’s hone in on what challenges you are facing […]

Continue reading

Archive


Categories


Keeping up with consumers is hard – Artificial Intelligence is here to help

How does the saying go? The only constant is change? This is never truer than in seeking to meet the demands of a fast changing consumer. New research by Accenture recently published on Ad Age provided some telling data. Aptly titled “Study: Consumers Get More Fickle Despite Billions Spent on Loyalty,” the research shows several […]

Continue reading

The White Whale of Retail: Facing the Beast that’s Devouring your Sales

The role of store engagement in omnichannel strategy Delivering on the promise of omnichannel experiences and commerce can seem like a chasing the White Whale, a noble and highly coveted goal but one that is nearly impossible and can drive retailers mad. Facing the White Whale of retail, that elusive gem hidden in the depths […]

Continue reading

The White Whale of Retail: Setting Sail on your Ecommerce Journey

Battling the Complexities and Rising Costs of Omnichannel Order Management and Fulfillment For retailers, successfully executing an omnichannel commerce strategy that exceeds customer expectations has become a White Whale – the epitome of achievement yet so elusive that it is nearly impossible to achieve alone. Creating an engaging and personalized digital experience for your customer […]

Continue reading

The White Whale of Retail: Keeping Up with Changing Digital Commerce Tides

Ecommerce and the Importance of a Personalized Experience In Herman Melville’s 1851 classic Moby Dick, Captain Ahab is compelled to kill a white whale who took his leg on a previous voyage. He is fixated so completely on that singular goal that he pursues it to his own death. For retailers, chasing profitable omnichannel commerce […]

Continue reading

IBM Springs into Indian Footwear Market with Metro Shoes Partnership

In 1947, British India gained independence. It was this same year Metro Shoes opened its doors to the public in Colaba, Mumbai. Founded in a time of growth and innovation, this leading footwear chain was pushed to meet expectations in a new age. Whether the goal be creating leading designs across national and international markets […]

Continue reading

5 Challenges Retailers Face Giving Customers What they Want

The online shopping experience is evolving faster than ever before. Today’s omni-channel retailers — whether they’re an exclusively online shop or bridging digital and physical experiences — need to master a host of different elements that translate into a fluid, dynamic shopping experience. Digitally empowered consumers want seamless experiences across all touch points and expect […]

Continue reading

IBM Dynamic Pricing: My favorite things

Every day, I am constantly trying to work smarter, not harder. I am always looking for the next new tool or gadget to help me save time. Let’s just say, I am a fan of a certain TV show for home shoppers. Sometimes I get a winner, like collapsible strainers in multiple sizes.  Or sometimes, […]

Continue reading

Optimizing online merchandising by integrating your existing storefront with IBM Watson Commerce Insights

Picture it, an online store that generates good revenue, but has the chance to blow out the competition. What if I told you that you can integrate your existing storefront with Watson Commerce Insights to give your store a boost against the competition? Make online merchandising easier by seeing the key performance metrics that you […]

Continue reading

IBM Dynamic Pricing: Make it your own (MIYO)

IBM Dynamic Pricing:   Make it your own (MIYO) MIYO, did you know this stands for Make It Your Own? Recently, I was hosting a birthday party.  I wanted to create customized items for the party.  I had a theme for the event.  I found a website and I uploaded my data and had some rules […]

Continue reading

Omni-Channel Commerce for CSPs

A friend of mine told me that they had bought a new couch and put the old one in the basement. When the spouse came home, seeing the old couch in a new place and said “we really need to spruce up this basement to go along with that couch.” The project was ultimately handed […]

Continue reading