eCommerce & Merchandising

The Time for Omnichannel Commerce Innovation? Right Now.

If you are like most retailers, you worry about the competition and it probably keeps you awake at night. You know that the key to success is innovation and you even know what you want to do to change the customer experience — but, without the right platform and tools, you suddenly find yourself relying […]

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In 2018, Don’t Miss the Right Moment to Make a Pricing Move

It’s getting close to the end of the year, but you’re probably already planning for the 2018 holiday season. What can you implement now to help you achieve your financial goals next year? Change Pricing Strategies at Just the Right Time Imagine this scenario: You already have IBM WebSphere Commerce and need to have up-to-date […]

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AI for Commerce Professionals – Make Better Decisions and Stay Ahead of the Game

“These aren’t the droids you’re looking for.” This famous line from Star Wars was my first encounter with a Jedi Mind Trick. As a commerce professional, try to imagine if you had such a force—one that would enable you to know what each of your customers is looking for. There is a new alliance between […]

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Watson Customer Engagement – Embrace the Power of the Force

As a huge Star Wars fan, I have always wanted to have a set of supernatural powers, such as the ability to sense impending attacks; influence the thoughts of others, known as the “Jedi mind trick;” and even see the future. In essence, the Force – meaning the wisdom, expertise and ability to know exactly […]

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Retail Pricing in the Age of Showrooming, Coupon Codes, and Black Friday

Your customers’ relationships with pricing are complicated. Today’s buyers are fraught with anxiety over getting the lowest price, driving trends like the chaos of Black Friday, extreme couponing, hundreds of apps for comparison shopping, showrooming, and avoiding hitting the purchase button until they’ve searched for online coupon codes. At the same time, retailers need to […]

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Does your pricing solution speak your language?

When you listen, what languages do you hear? Just think about it. I recently took a trip to Canada. During my trip I heard French, Spanish, Italian, and Japanese. As I did my touring and shopping, I needed to be able to pay in American dollars or in Canadian dollars. Everywhere I shopped, all the […]

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What do retailers want? The power to act faster.

One of my big take-aways at Shop.org is the appetite for a targeted solution to solve a specific challenge. Gone are the vague requests from retailers for help or something better than what they have. Absent are the inquiries about a complete platform solution. Instead, what I heard were specific, often detailed descriptions of issues […]

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Keeping up with consumers is hard – Artificial Intelligence is here to help

How does the saying go? The only constant is change? This is never truer than in seeking to meet the demands of a fast changing consumer. New research by Accenture recently published on Ad Age provided some telling data. Aptly titled “Study: Consumers Get More Fickle Despite Billions Spent on Loyalty,” the research shows several […]

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The White Whale of Retail: Facing the Beast that’s Devouring your Sales

The role of store engagement in omnichannel strategy Delivering on the promise of omnichannel experiences and commerce can seem like a chasing the White Whale, a noble and highly coveted goal but one that is nearly impossible and can drive retailers mad. Facing the White Whale of retail, that elusive gem hidden in the depths […]

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The White Whale of Retail: Setting Sail on your Ecommerce Journey

Battling the Complexities and Rising Costs of Omnichannel Order Management and Fulfillment For retailers, successfully executing an omnichannel commerce strategy that exceeds customer expectations has become a White Whale – the epitome of achievement yet so elusive that it is nearly impossible to achieve alone. Creating an engaging and personalized digital experience for your customer […]

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The White Whale of Retail: Keeping Up with Changing Digital Commerce Tides

Ecommerce and the Importance of a Personalized Experience In Herman Melville’s 1851 classic Moby Dick, Captain Ahab is compelled to kill a white whale who took his leg on a previous voyage. He is fixated so completely on that singular goal that he pursues it to his own death. For retailers, chasing profitable omnichannel commerce […]

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5 Ways AI is Helping Improve Omnichannel Fulfillment

Today’s retailers have to find profitable strategies to deliver on their customers’ expectations, amid significant fulfillment challenges and complexities. Customers don’t understand the massive omnichannel fulfillment operation that is set into motion when they click “Buy Now.” Whether they purchase a product on your e-commerce site for home delivery or order a product to be […]

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