Are You Pricing at the Speed of Now? Learn how at NRF 2015!

The retail landscape has evolved into formidable terrain – with empowered consumers who decide what, where, and how to buy; and with more products, channels and competitors than ever before, the challenge for retailers to determine competitive prices for all products across all channels only increases. Fortunately, managing and coordinating pricing dynamically in an omnichannel […]

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A Bird in the Bush is Worth More than You Think

New business comes first. I didn’t always believe that, but here’s why I’m convinced, and why I hope you will be too. When I worked at one of the world’s top marketing and consulting firms, attending to tier-1 clients like PepsiCo and General Mills, I informed top management that we might not have the bandwidth […]

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Is Anybody Out There?

One of the first things you learn in business school, should you be fortunate enough to be able to pay the tuition, or foolish enough, like me, to take on the debt, is that everyone is a customer.  This sounds simple enough.  So why is this idea sometimes missed? Many companies are learning that if […]

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