Liz Alton

5 Unexpected Ways Mobile App Optimization Is Evolving

Mobile app optimization is changing: Nearly 2 out of every 3 minutes online is spent on mobile devices (VentureBeat) And 90% of that time is spent within apps (Smart Insights) And buyers — whether they’re consumers browsing shoes or B2B decision makers scanning your content while commuting — expect their experience to be fully optimized. […]

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