The Science Behind IBM’s Data Science Design

Data science is a rapidly evolving discipline that leverages an ever-widening array of tools and capabilities to learn and exploit. Because of such inherent complexities surrounding adoption, integration and support, the work of the data scientist can be daunting. That complexity is one of the reasons IBM several years ago set out to bring clarity […]

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How Blockchain is Bringing Trust to Digital Ad Buys

It used to be so simple. The supply chain behind a ‘media buy’ was made up of three main players – client, agency and media property – and each type of media came with a single measurement source. But the digital era is making that model obsolete, like rabbit ears or appointment-viewing TV. In today’s […]

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How AI is Helping Control Malaria

Bed nets, insecticides and repellents are all effective intervention strategies to control the spread of malaria, but with a continuously dwindling budget, how can public officials and policy makers know what to use, where and when, to be most effective? Malaria is caused by parasites that are transmitted to people through the bites of infected […]

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How Hyperledger Fabric Brought Blockchain to Business

When our team at IBM first approached our friends at the Linux Foundation with a proposal to create an open source project for blockchain technology for business, it became immediately clear that we had a shared vision from the start. That vision was that blockchain has tremendous potential, but that enterprises need a modular, open […]

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