New York Media CEO Pam Wasserstein talks to IBM’s Robert Schwartz about taking a magazine publisher digital, prioritizing platforms across the network, and forming audience habits.
Interview 0:04 Introduction and New York Media’s lineup 2:05 Turning a print magazine business into a digital network 3:35 Educating brand partners on innovations 5:54 NYM’s growing audience 6:59 What brings Pam to SxSW 7:37 Creative leadership 9:19 Prioritizing platform investments 10:40 Running a private and family-owned media business 13:17 Journalism’s responsibility in the current political climate 14:33 NYM’s next innovations and forming audience habits 16:31 NYM’s product development 21:10 Narrowed media bubbles
Lightning Round 18:19 Favorite band: Tribe Called Quest 18:46 Favorite non-social app: Seamless 19:06 Favorite non-phone device: TV remote 19:21 Professional influence: NYMag EIC Adam Moss 19:53 Can’t-miss inspiration source: New York Times 22:48 When you think of IBM, what do you think of?
Founded in 1989, Hummer Winblad Venture Partners is the oldest venture capital fund to invest solely in software, giving co-founder Ann Winblad unique access to some of the world’s most successful tech start-ups before there was even something called big data. Of course, with new digital tools come new skillsets, and Winblad believes decision makers […]
As President and Chief Operating Officer of GE Capital, Tom Gentile is part of a major strategic pivot. In April 2015, CEO Jeff Immelt announced that GE would be spinning off most of GE Capital and focusing the company’s remaining financial services activities in support of GE’s core industrial businesses. To put the enormity of […]
Mic publisher Cory Haik (chief strategy officer at the time of taping) talks to IBM’s Robert Schwartz about Mic’s forward-looking strategy for engaging Millennial news audiences. Interview 0:00 Introduction and Cory’s role at Mic 1:16 Responding to the new state of world events 3:17 How Mic’s viewpoint benefits from its diversity 5:11 Strategies around reaching […]