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Your customer data is personalization gold. Eight principles to mine it effectively.

Imagine you’ve built a village atop a gold vein. This gold vein could unlock the potential of your...

How to support agents during a contact center transformation

If there was ever a chosen year for contact center transformation, it would be 2020. The vast ...

Socially-distanced consumers drive unprecedented commerce growth

While we have all adjusted to ways of living and working that may be forever changed, we have seen ...

Why a great personalization strategy matters now more than ever

As consumers grapple with their “new normal” and the rapid pace at which it evolves, their ...

Customers need more meaningful digital engagement in times of crisis

Customers continue to be won and lost based on the quality of their experiences, now more than ever...

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