The victory of IBM’s Watson on Jeopardy! signaled the dawn of the era of cognitive systems. Scientists at IBM are creating machines that sense, learn, reason and interact with people in new ways. Cognitive systems can help gain insights into complexity and make informed decisions—potentially transforming business and society. This discussion will explore this and future possibilities. Audience members will receive a free copy of Smart Machines by John E. Kelly III and Steve Hamm, and Watson will treat guests to a signature cocktail after the panel. Lino Guzzella, Rector and designated President, ETH Zurich John E. Kelly III, IBM Senior Vice President, Director of IBM Research.