IBM Software Defined Storage allows you to eat while you transform

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The winning car manufacturer of tomorrow is the one delivering the prime digital platform, rather than the one delivering the prime driving experience. In retail, healthcare, government and financial services everybody is reconsidering traditional delivery models, investing in Omni-channel to improve client experience and client loyalty.

Regardless of industry there is change (or disruption as many like to call it) going on in the market and the way we do business today imposes a great challenge for those of us not ‘born digital’.

Imagine if we had the luxury of Butterflies, to stop the caterpillar journey and undergo the metamorphosis with no other obligations in life than change?

Reality is that we can’t just let go of the past and write off legacy investments from one day to another and focus solemnly on the future. To survive we must undergo this transformation while delivering solid financial results and consistent value to our stake holders. In other words; “We must eat while we transform”.

Companies across industries still devote 70% of their IT spending to support legacy systems left with less than a third of their budget pursuing new initiatives.

Helping companies modernize and transform to the next computing era has been at the core of IBM for more than a Century.

While legacy Infrastructure is designed to last, new workload Infrastructure is designed for rapid and never ending change.

Over the past decade IBM has made significant investments into Software Defined Storage (& Computing) and with the Award-Winning Spectrum Software Suite IBM is positioned better than any other vendor to support your transformation.

Spectrum Storage Suite drives substantial savings in CAPEX and OPEX while embracing the characteristics of new generation workloads.

IBM Spectrum Storage has been successful from the very beginning. The family of products has won numerous awards and been named a “leader” by several of the largest storage industry analyst firms since its launch. More important, enterprises around the globe have actively embraced and adopted IBM Spectrum Storage solutions. Now, 87 of the Fortune Global 100 use IBM Spectrum Storage, including:

  • 49 of the top 50 banks
  • 14 of the top 15 telecommunications companies
  • 18 of the top 20 energy companies
  • 9 of the top 10 global healthcare companies
  • 8 of the top 10 automobile manufacturers

In fact, almost 80 new clients choose IBM Spectrum Storage every week.

Check out our website or call an IBM Business Partner to discover the value of Software Defined Storage in your particular situation.

For any questions do not hesitate to get in contact with me at

Nordic CTO & Technical Sales Executive - Global Markets

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