October 3, 2017 | Written by: Laura Langendorf
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October 4, we’ll gather at Boston for the Genius of Things event, the fourth in a five-part series. There, with our partners in business, innovation and education, we’ll share real-life examples of how IoT is reshaping business and society. We’ll also showcase the ways in which IoT 2.0 creates deeper, more value-rich customer relationships and leaps the hurdles of digital transformation for today’s winning businesses. If you can’t attend in person you can watch the livestreaming of the event, and join us online.
The stage is set for the Boston Genius of Things event
Time to completely reimagine – everything
It’s a perfect time to meet. Because never before have so many disruptive technologies created so many new business models, driven by so much customer interaction.
With this next generation of IoT, from the largest manufacturing floor to the smallest ball-bearing, companies are connecting products, services and processes, and digitizing almost the entire physical world. Experts say that there will be 20.4 billion IoT devices in use by 2020. Yet it’s bigger than just “how many things”. With so many connecting points, there’s the opportunity to completely reimagine – and reinvent – everything.
Leaping the four biggest IoT hurdles
And that’s why we’re looking forward to this event. Because transformation isn’t without challenges. Our customers are facing some big hurdles, and the pressure is on to deliver more business value than ever before.
Their four biggest concerns?
- How do I create products that work all the time, every time, over time? And do it faster, too? From end to end, the entire product development lifecycle is more complex as products increasingly include software, new supply chains, partners, developers and data analysis.
- How do I keep the digital titans from muscling me out of my own business? Like Amazon, Google and Facebook, all of who are bringing their consumer savvy and strategies to the IoT world.
- How do I get out from under my current 20th century processes in this new 21st century digital world? It matters because up to 40 percent of maintenance budgets are wasted because you can’t act on the data you’ve got.
- How do I win the talent wars? It’s pretty simple; if you can’t hire the right people, you can’t compete.
Mini masterclasses on the biggest questions
Fortunately, the Genius of Things events are mini masterclasses on these big questions. Starting October 4, and over the coming weeks, we’ll be sharing the “best of” the event. Our goal is to boost you over the hurdles, spark your creativity, augment you strategic thinking and help you hone your own inner genius.
It’s a wild time to be in business. But at IBM, we’re fortunate to work with people ready to imagine what’s possible and make sense of the data from millions of connected devices. If you’re ready to learn more, join us October 4!