customer experience

Three Charts That Display How Aviation Professionals Think

Some of the most prominent aviation professionals convened at the Aviation Festival 2017 to discuss the future of the industry. While we were there, IBM surveyed participants regarding their predictions and their struggles. Here’s what we discovered… Personalization is their biggest digital experience challenge. When asked to select their top priority when it comes to […]

Continue reading

Personalizing the Digital Guest Experience

Cognitive Computing and the digital guest experience. See my feature article published today on Global Hotel Network at the LINK below. Earlier this year, IBM’s Institute for Business Value surveyed global travel and hospitality executives on the topic of cognitive computing and we found that the industry is just starting to explore this transformational technology. […]

Continue reading

Cognitive solution for Hospitality by IBM and Hilton Worldwide

The future is a cognitive solution, trust us! Across the hospitality industry, everyone is focused on enhancing the guest experience. But the guest is also wanting a unique experience with each stay, and the ability to configure each stay to match the purpose for that trip – whether it be for business, leisure, traveling alone, […]

Continue reading