June 5, 2015 | Written by: Greg Land
Categorized: Hotels and Travel Services
Hospitality Companies around the world are looking to transform the guest experience with data, customer insights, digital and mobile capabilities. And leverage these capabilities to create competitive advantage and grow customer lifetime value.
Your most loyal guests expect you to “know them” and to “anticipate their needs”. See the infographic and white paper at the link below for IBM’s point of view and our vision for transforming the guest experience.
Hospitality Customer Experience
Global Segment Leader, Hospitality & Travel Related Services