Communications Service Providers

The Cognitive Journey in the network has begun. It’s time to Outthink the Network

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The network is virtualizing – and so the Cognitive Journey has begun. A few years ago we talked about NFV/SDN “science projects” going on and how the functions of the network could virtualize and be dynamically linked together reducing time, effort and speeding to market rapid innovation. The shift has occurred and many vendors are now having functions that can scale, networks that can change rapidly, and the innovation continues with speed. Yet, network operational challenges have increased.
Cognitive Journey in telecommunications
Service providers are faced with a digital disruption that demands the shift to these new technologies to reduce cost and speed innovation. As they embrace this network and IT agility they also need to continue to operate the services they have as the transformation occurs. With these changes in the network there is a new need to go beyond a reactive operational approach and begin to bring to the network proactive capabilities to provide foresight as well as insight in real time. With the changes occurring in the network the need is pressed to have the system think with us not just act for us on known issues. There is a need to bring the era of cognitive computing to the operations of the network so digital service providers can Outthink the Network.

In the new world of the digital service provider, real time operations is required to keep up with the changing network and mobile everywhere users and things. Real time operations starts with improving the service providers ability to act in real time by simplifying operations, reducing the vast amounts of network data and events to the key optimal items to focus upon. Reactive operations doesn’t go away in real time operations, it improves by using analytics to combine information into insight more rapidly in real time as the network and IT operations becomes increasingly complex.

Beyond reactive operations, real time operations begins to act with foresight bringing events together with performance and patterns to detect anomalies before they occur. This proactive operations can be done by using smart thinking but seeing patterns across multiple data types is improved by applying the system to look for them and detect changes forcing operators to act upon them before a problem occurs. These are the seeds to cognitive era, the on-ramps to cognitive operations.

Moving further in real time operations requires applying the new era of cognitive computing to the world of operations. Cognitive computing brings about the ability to understand and bring together diverse sets of data, what some may call the “dark data” of the network, to enable new ways of operating. Cognitive computing is able to reason this data together and we are able to interact with that reasoning in native language vs cryptic symbols, commands and queries. Cognitive also is able to learn from both events and interactions. Applying cognitive computing to operations opens up new ways to work with the network and IT, to rapidly scale expertise and resolve issues with previously unseen material. The same approach being used to fight cancer is now beginning to be used to fight network issues using the on ramps provided in real time operations.

As service providers Outthink the Disruption of the mobile everywhere world they need to be able to Outthink the Network. They can begin the journey of cognitive operations with the on ramps found in real time operations. IBM brings the power of analytics to this task along with a proven record for enabling operations. 

If you are interested in seeing more of IBM Telecommunication industry solutions, visit .

Telco Global Solution Exec - Network Transformation

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