IBM at Cannes 2018

thinkPod @ Cannes Lions 2018: We Should Be Paying Agencies More feat. John Nardone, CEO, Flashtalking

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In our first installment of thinkPod at Cannes Lions 2018, Amanda Thurston (Marketing Services Leader, IBM iX) sits with John Nardone (CEO, Flashtalking)to discuss the realities of GDPR, the intersection of creativity and personalization, and the state of the agency relationship.

Sr. Strategy Consultant, IBM iX || Producer, IBM thinkLeaders

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The State of the CMO – thinkLeaders @ Cannes Lions 2018

CMOs now find themselves with an expanded mandate to contribute greater value and measurable results, deliver exceptional customer experiences and drive a customer-centric corporate culture shift across the enterprise. Join IBM iX thinkLeaders at the iX cabana as they speak IBM Japan, Group Nine Media, and Shopin about the CMO perspective in 2018. Panelists: – Robert […]

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Cannes Lions 2018: A Push for Belonging

This year’s Cannes Lions festival was, predictably, a place where the freshest creative ideas, new media platforms, and groundbreaking technologies were on full display. This year felt like a confirmation of everything we’ve been saying for years: that technology isn’t just a piece of the marketing mix—marketing IS technology, and anyone trying to make marketing […]

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thinkPod @ Cannes Lions 2018: Inclusivity, Talent and the Heart of Events feat. Jeremy King, CEO, Festival of Media and M&M Global

In this episode of thinkPod at Cannes Lions 2018, Amanda Thurston (Marketing Services Leader, IBM iX) is joined by Jeremy King (CEO, Festival of Media and M&M Global) to talk about conscious inclusion, fostering creative and productive work cultures, and the value of intimacy in event marketing.

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