CFO

CFO strategies for disruption, innovation and prediction

Ask 643 chief financial officers from around the world what challenges they face and how they are solving them, and what would you discover? IBM’s Institute for Business Value (IBV) did just that, and the new research has identified key areas that successful CFOs are mastering. In the just-released study from IBV, “Redefining Performance: Insights […]

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The Experience Revolution: The Game is on

Executive Summary Businesses across multiple industries are feeling the heat from disruptors who are using digital to revolutionize how customers interact with brands. Armed with these new experiences, customers are becoming increasingly impatient with incumbents who don’t keep up. Helping customers easily find what they need, simplifying signup, driving personalization and streamlining access to support […]

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Step-by-Step: Transform your business with cognitive computing

Photo credit: Jon Simon/Feature Photo Service for IBM The greatest early potential for cognitive computing (systems that learn at scale, reason with purpose, and interact with humans naturally) is as a decision support system. Cognitive systems will churn through massive data sets—both structured and unstructured—and offer suggestions on anything from the treatment of a disease […]

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Can we remake the leadership industry?

Book Review: Leadership BS: Fixing Workplaces and Careers One Truth at a Time, by Jeffrey Pfeffer (Harper Business)   To be a successful C-suite leader today, you must be authentic, modest, truthful and selfless—right? Not if you want to win in today’s environment, suggests Jeffrey Pfeffer, a professor at the Stanford Graduate School of Business. […]

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Make better predictions as a C-suite executive

Book Review: Superforecasting: The Art and Science of Prediction, by Philip E. Tetlock and Dan Gardner (Crown)   According to the old joke, the average expert is roughly as accurate as a dart-throwing chimpanzee. It’s a joke based on research by Philip Tetlock, the scientist whose prior work revealed that the predictions of academics, pundits […]

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Step-by-step: Align IT innovation costs to business benefits

Funding innovation in innovative ways The rapidly expanding digital economy is forcing companies to become not only more creative in their business models and product offerings, but also in how they align costs to business benefits. Our innovation-driven economy is driving CFOs across all industries to rethink the ways they can improve payback periods and […]

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New Vocabulary: Cognitive Computing

Understand systems that learn, reason and interact Cognitive Computing: A Definition Cognitive computing refers to systems that learn at scale, reason with purpose, and interact with humans naturally. What it means Cognitive computing systems aren’t programmed; they’re trained to sense, predict, infer and, in some ways, think, using artificial intelligence and machine learning algorithms that […]

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Marketing is a (buyer) journey, not a destination

Executive Summary CMOs are implementing significant shifts in where and how they allocate marketing spend. In the ‘Customer in Control’ marketing age, marketers are experiencing a renaissance within their discipline. It is already disrupting how marketing operates and is re-writing the rules for the future. To understand how marketing is evolving, The CMO Club in […]

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Why clear communication is key

C-suite leaders often reach their leadership position by excelling in a certain focus. For chief marketing officers, that might be the development of branded content strategies. For chief information officers, it might be mastery of integrating new technologies with legacy systems. For chief financial officers, it might be proven ability at managing risk. But what […]

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Step-by-Step: Lead a culture shift

Build a strong team to transform your company Introduction Often tasked with steering the design and integration of large-scale digitization efforts, the chief data officer’s potential to add strategic value makes them a leading change agent. That’s one of the reasons CDOs have seen their stature and influence rise, according to a report by The […]

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Step-by-Step: Foster an agile culture

Scale collaboration to drive business outcomes Introduction Agile is a way of working that was originally created to improve software development, but its measurable effect on business results has made it an attractive way to work for all types of organizations and teams. Agile is not simply an initiative, nor is it a mode of […]

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Manage organizational change

Enable and scale creative collaboration Introduction Your organization’s clients pursue big data and analytics with the expectation of a positive return on their investment. Only 63% of companies achieve that goal within the first year. 1 That’s because when companies embark on pursuing big data and analytics strategies, they embark on a journey that is […]

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