Good design is good business

If you google “CEO strategy”, you’ll get about 128 million results. Seem like a lot? Google “CEO design”. You’ll get 259 million – over twice as many. Now, I can’t go back 10 years and do the same search, but we do know that design is a CEO agenda item right now. Some might thank […]

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Tuesday, May 23: thinkLeaders presents Digital Founders Panel

Join us on May 23 from 6:30 – 8:30 PM EST, for the next thinkLeaders event with moderator Robert Schwartz, Global Leader of Agency Services, IBM iX, speaking to a panel of startup founders from the NYC startup world! The format will include 45 minutes of panel followed by 15 minutes of open Q&A from […]

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Pam Wasserstein, CEO, New York Media

New York Media CEO Pam Wasserstein talks to IBM’s Robert Schwartz about taking a magazine publisher digital, prioritizing platforms across the network, and forming audience habits. Interview 0:04 Introduction and New York Media’s lineup 2:05 Turning a print magazine business into a digital network 3:35 Educating brand partners on innovations 5:54 NYM’s growing audience 6:59 […]

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How Montreal became the world’s leading AI and deep learning hub

The artificial intelligence industry is projected to be worth $36 billion by 2025. And the Canadian city of Montreal has somehow found itself in the middle of it. Earlier this year, Microsoft acquired a natural-language-processing startup by the name of Maluuba and simultaneously contributed $7 million to the AI labs at McGill University and University […]

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Fusion of tradition and future: Jean-Claude Biver on digital marketing and luxury brands

Within the highly traditional, risk-averse luxury Swiss watch industry, Jean-Claude Biver, president of LVMH’s Watch Division, has always been something of a maverick. In 1982, with the mechanical watch industry on its deathbed, he bought and revived the 282-year-old Blancpain. In 2004 he transformed Hublot from a small brand into a major global name, emphasizing “the […]

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Meditation Apps Could Lower the Cost of Workplace Meditation

You can’t open up iTunes without stumbling across a new app or podcast promising to guide you through the brave old world of meditation. But can technology really augment this ancient technique? Moreover, is it something that executives should invest in for their employees? We talked to a number of developers, teachers, and ABC anchor […]

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Neurostimulation Could Optimize Our Brains — If It Can Overcome the Stigma

Dr. Brett Wingeier has thought of everything. In late April, he demonstrated the design functionality of Halo Sport, a pair of headphones that purports to stimulate the brain’s motor cortex to “prime” it for an optimized workout. Along the inside of the band is a plot of soft electrodes that sink into hair and press […]

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Cory Haik, Publisher, Mic

Mic publisher Cory Haik (chief strategy officer at the time of taping) talks to IBM’s Robert Schwartz about Mic’s forward-looking strategy for engaging Millennial news audiences. Interview 0:00 Introduction and Cory’s role at Mic 1:16 Responding to the new state of world events 3:17 How Mic’s viewpoint benefits from its diversity 5:11 Strategies around reaching […]

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Reinvention Insights from Mobile World Congress 2017

I recently had the good fortune of being one of IBM’s Digital Strategy leaders in attendance at this year’s Mobile World Congress. During the event, IBM convened C-level executives from 25+ global telecommunications and media companies in roundtables and small group meetings. We engaged telco industry leaders about digitally reinventing their businesses and creating disruptive […]

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Len Shneyder, VP Industry Relations, SendGrid

SendGrid’s Len Shneyder talks to IBM’s Robert Schwartz about the future of email marketing, millennial email habits, and his top three tips for clients. Interview 0:00 Introduction 0:31 The persistent power of email 2:53 European privacy regulation 4:06 Millennials’ email habits 5:29 Increasing email functionality 6:48 The turning point that pushed back spam 9:35 Clients’ […]

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Fixing VR’s Accessibility Problem

When it comes to accessibility, virtual reality has huge potential. The immersive nature of VR enables all of us to see and experience things we may not be able to in real life, like climbing Mount Everest or touring the Oval Office. It gives us the power to shoot fireballs or fly like a bird, […]

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Mark van der Heijden, Co-founder & CEO, Wanderbrief

Wanderbrief CEO Mark van der Heijden talks about matching creative freelancers with gigs that involve fantastic experiences and international travel. Introduction 0:00 Introduction to Mark and Wanderbrief 2:47 When Mark decided to be an entrepreneur 3:53 Mark’s most difficult moment as CEO 5:11 How “Wanderbriefers” build their own culture 6:04 Wanderbrief’s role in the agency […]

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