thinkLeaders
Irene Pedruelo, Director & Editor of Insights & Research, DoSomething.org
May 8, 2018 | Written by: Serena Peters
Categorized: Pacesetters | thinkLeaders | Thought Leadership
Share this post:
IBM iX thinkLeaders presents a fireside chat with Irene Pedruelo, Director & Editor of Insights & Research, DoSomething.org and Robert Schwartz, Global Leader of Agency Services, IBM iX.
Subscribe to IBM thinkLeaders!
Learn more about IBM iX
Digital Strategist
Our Latest Insights
- thinkPod: Jingle Bells and Ticket Sales feat. Brian Fenty, Co-Founder & CEO, TodayTix
- thinkPod @ Dreamforce ’18: Crowdfunding & the Power of People, Purpose, & Participation ft. Breanna DiGiammarino, Indiegogo
- Dreamforce ’18: Paige O’Neill, CMO, Sitecore
- thinkPod @ Dreamforce ’18: Beyond the Numbers feat. Rachel Williams, Global Head of Diversity & Inclusion, StubHub
- Prediction Machines: To Fight Misconceptions about Artificial Intelligence, Clarity is Key
thinkPod: Jingle Bells and Ticket Sales feat. Brian Fenty, Co-Founder & CEO, TodayTix
In this episode, we are joined by Brian Fenty (Co-Founder & CEO, TodayTix) to discuss the intersection of art and technology, brand passion and purpose, and using mobile to improve physical experiences. Follow @IBMthinkLeaders on Twitter > Join the IBM thinkLeaders LinkedIn group > Subscribe to thinkPod on Soundcloud, iTunes, and Spotify!
CMOs Blaze a Trail for Digital Reinvention in Marketing
Is your company starting to focus more on experiences than products? If so, it’s a sign that the C-suite executives are striving to develop innovative business models to succeed in the experience-led era. Chief marketing officers (CMOs) in particular play a critically important role in helping their organizations better compete amidst disruption by new technologies. […]
Keep Your Brand Relevant in a Voice-First World
With recent advances in AI, including natural language processing (NLP), voice will be the next big paradigm in how we interact with digital devices. With the big tech companies racing to establish dominance of their respective voice platform, it’s only a matter of time until spoken dialogue will become the standard for digital interfaces. Whether […]