New Thinking

Prediction Machines: To Fight Misconceptions about Artificial Intelligence, Clarity is Key

Cheap, ubiquitous, and incredibly valuable—that’s how the economists behind a new book about AI see the future of prediction, thanks to the technology that helps fill in the blanks. However, misperceptions about what AI is and how it works continue to prevail, even among tech-savvy marketers. In order for AI technology to achieve its full […]

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Changing the World, One Website at a Time

Corporate social responsibility is important. Very important. With the ability for widespread internal communications and the advantage of robust organizational structures, corporations are poised to help in a big way. And it seems the timing is right to double down on CSR for two reasons: Consumers want to support brands with charitable missions (see: Toms […]

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thinkPod: Bitcoin & the Democratization of Commerce feat. Alex Adelman, Co-Founder & CEO, Lolli

In this episode, we are joined by Alex Adelman, Co-founder and CEO of Lolli, a bitcoin rewards e-commerce startup based in NYC. We talk about borderless commerce, barriers of entries to cryptocurrency, and evolving business models.

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thinkPod: Meet the Parents feat. Niko Woischnik, Founder of Tech Berlin, Tech Open Air, and Ahoy! Berlin

In the latest episode of thinkPod, Robert Schwartz (Global Leader of Agency Services, IBM iX) is joined by Niko Woischnik (Founder of Tech Berlin, Tech Open Air, and Ahoy! Berlin), a serial entrepreneur and all-around Renaissance man. Find out why in this episode.

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Thomas Marckx, Co-founder & Solutions Architect, TheLedger

Fireside chat at THINK 2018 with Thomas Marckx, Co-founder & Solutions Architect, TheLedger — moderated by Robert Schwartz, Global Leader of Agency Services, IBM iX. Subscribe to IBM thinkLeaders! Learn more about IBM iX

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Think Conference Wrap Up: Incumbents Strike Back

Our first ever Think Conference has come and gone, and I continue to be energized and excited by the insights shared at this global meeting of the minds. There are so many technologies and disruptions at work in our economy, and this year’s Think touched on all of them, from the Cloud to Blockchain, to […]

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SXSW Takeaways: AI Will Allow for More Creativity, Not Less

This year at SXSW, Artificial Intelligence was predictably a recurring theme. There were dozens of panels on the subject of AI and its infinite applications. The technology is infiltrating every industry so quickly, one can’t help but feel we are on the verge of a fundamental shift, akin to the Web 2.0 revolution, or even […]

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Map Tech Matters

By any standard, 2017 was a terrible year for natural disasters in the United States. Hurricanes in Texas and Puerto Rico. Wildfires and mudslides in California. According to the National Oceanic and Atmospheric Administration, 2017 was the most expensive year on record for natural disasters. Beyond the U.S., global floods, heatwaves, and other extreme weather […]

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Think that machine learning requires tons of data? Think again.

Bread is surprisingly simple, and surprisingly complex. There are only three basic ingredients – flour, water, yeast—but there are loads of ways to combine them. Machine learning is a bit like baking bread. Traditionally, the most important ingredient has been real-world data. You need to have lots of examples to teach a computer how to […]

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Taking Tech Branding Beyond the Cliché

Clichés in the branding of new technology have become so familiar that their purveyors are ripe for parody, even outside the insular world of tech. But it’s still possible for emerging and established brands to find a unique language amidst the babble—and even to enjoy the process. Just ask the team at Aperto, a Berlin-based […]

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thinkPod: Nolan Bauerle, Director of Research at CoinDesk

In this episode, Amanda Thurston, Marketing Services Leader at IBM iX, sits with Nolan Bauerle, Director of Research at CoinDesk. They discuss the history of cryptography, blockchain use cases, and the importance of patience in this rising ecosystem.

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What Is the Future of Mental Health Technology?

We hear a lot about the adverse impact of technology on our mental wellbeing, but several new tech projects aim to prove that virtual simulations and robotics, for example, can be used to actually improve health and wellness. The burgeoning field of mental health tech is aimed at improving user wellbeing, with apps and technologies […]

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