Discover your cognitive future – New IBV study on cognitive computing

IBV Cognitive Computing Study Logo

In today’s world, it can be difficult to stay abreast of the latest technological trends and distinguish true opportunities from overhyped fads. Despite tremendous advances in cognitive computing capabilities, organizations have only begun to scratch the surface of potential for this innovative technology. From improving customer engagement to enhancing research capabilities that identify new, life-saving medical treatments, the potential value of cognitive-based solutions is boundless. While realistic about the future of this technology, we believe there are multiple innovative opportunities for cognitive computing across industries and government mission areas to create a substantial first mover advantage for early adopters.

This new report, The evolution of cognitive, is the first in a series based on the IBM Institute for Business Value (IBV) Your cognitive future research study. This report explores three capability areas for cognitive computing and discusses how future opportunities will be influenced by the evolution of cognitive computing capabilities, such as advancements in machine learning techniques, and how adoption will be impacted by multiple forces, from societal views to policies and skills.

Link to the IBV study to learn more.

Visit the IBV online or download the IBV App (available on iTunes and Android Markeplace).


Research Lead, IBM Institute for Business Value

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