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CMOs have a new marketing mandate

If ever there was a time for Chief Marketing Officers (CMOs) to take center stage, it’s now. According to the new Global C-suite Study from the IBM Institute for Business Value, market factors surpassed technology as the most important external force impacting C-level survey respondents’ businesses. As more companies adopt foundational digital technologies, these become less […]

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What do Gen Z shoppers want?

Despite their youth, Gen Z shoppers are an economic force. Born in 1995 or later, they are projected to be 2.56 billion strong by 2020. They have grown up in a fluid digital world in which the boundaries between their physical and online lives have converged. Having 24/7 access to information and digital resources has […]

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CIOs: The role has become more than meets the ‘I’

The role of the chief information officer (CIO) is getting harder. CIOs must anticipate and build for the future while responding to the pressures of the current business environment. With increasing numbers of organizations putting IT at the center of their strategies, CIOs are playing key roles in everything from driving culture change to creating […]

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Who’s blazing the blockchain trail in your industry?

Hundreds of potential blockchain use cases are emerging in many industries, leading to large investments in distributed ledgers and smart contract implementations that involve money, health records, property records and supply chain data. Leaders across industries say blockchain could bring solutions that would disrupt current business models and create new ones. How are organizations reacting […]

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What happened to disruption?

Business cycles are a given. They are driven by the gravitational forces of innovative disruption, regulatory changes and competitive dissonance. The speed of technology innovation has accelerated the speed of business cycle changes. Two years ago, C-suite executives told us they were worried about disruption from digital upstarts. Companies like Uber and Airbnb were shaking […]

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It’s time for your organization to take the quantum leap

The business world is approaching a transitional moment. In the coming years, quantum computers for commercial use will be able to perform complex calculations that outpace even the most robust standard computers. The difference is in the processing — quantum computers can handle certain calculations faster than their conventional counterparts. Quantum has the potential to […]

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Finance leaders are unlocking the potential of digital

Finance is the critical component to help the enterprise capitalize on the new digital environment. How? By providing the insights, forecasts and foresights to support the enterprise in making strategic decisions. The CEO looks directly to the CFO to understand the anticipated financial impact of new business models and operational changes in an uncertain business […]

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Combining artificial intelligence with the Internet of Things could make your business smarter

C-suite executives are making an important discovery: the Internet of Things (IoT) coupled with advanced analytics capabilities such as artificial intelligence (AI) can lead to next-level solutions and experiences. To realize greater value from the network, and to radically transform their business and operating models, industry leaders are integrating AI with incoming data from a […]

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Seven strategic considerations electronics executives should be talking about

Starting this week, the newest gadgets will glisten in all their glory at CES in Las Vegas. While the latest curved TV is beautiful, the IBM Institute for Business Value would like to focus on strategies that can help your business before your feed is filled with shiny objects. We have one of the richest global […]

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Artificial intelligence can elevate the human workforce to meet challenges of the future

From the invention of the mechanical weaving loom at the start of the Industrial Age to the debut of personal computers in the Information Age, people have typically been more hesitant than eager when faced with rapid technological change. In retrospect, it seems laughable that society would view such transformational advances with skepticism. Technological revolution […]

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How winning companies use cloud as a technology convergence platform

Technologies like blockchain, artificial intelligence (AI), the Internet of Things (IoT), big data and predictive analytics are causing massive industry dislocation. Visionary organizations are leveraging cloud technology to take advantage of them all. These organizations are a giant step ahead in the game, according to new research from the IBM Institute for Business Value. They […]

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The pivotal CIO: Strategic mandates and an urgency to transform

“Who needs a CIO?” The IBM Global CIO Study raised that question back in 2011. At that time, the usefulness of a centralized CIO role was under question, with technology being infused into every aspect of the organization as peer executives applied specific technologies to support their disciplines. However, the 2011 study revealed that CIOs […]

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