Join LIVE: IBM, CMO Club and Wharton professor talk the evolution of marketing

If you’re a marketer, this is a live event you won’t want to miss. Register now to join Friday, September 25th at 11am EST, as IBM’s Jon Busman and the CMO Club’s Sandra Zoratti will be revealing the findings of a new study all about how to future-proof your customers’ buying journey. They surveyed 100 […]

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Controlling triggers to become a better leader

I recently had the distinct pleasure of hosting two IBM THINK Leaders members at a unique group coaching session with Marshall Goldsmith, THINK Leaders Pacesetter, preeminent executive coach and bestselling author of What Got You Here Won’t Get You There: How Successful People Become Even More Successful and his latest bestseller Triggers: Creating Behavior that […]

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Insights for CFOs to accelerate growth in their organizations – Part 1

“Pushing the Frontiers”, IBM’s latest CFO study had more than 576 CFOs surveyed worldwide and many important patterns emerged when a comparison was made on their priorities today and with the ones cited in 2005. One such priority that stood out was the value they placed on information integration across the enterprise. The survey also […]

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