consumer

Back on the blockchain gang

Blockchain will change your life? This week, IBM CEO, Ginni Rometty, has published an Op-Ed piece in the Wall Street Journal.  It’s called “How Blockchain Will Change Your Life.”  The article is both a rallying cry for this new technology, but also a plea for collaboration to create a “transparent system of governance” such as […]

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Analytics ain’t nothing but cognitive misspelt

A short history of analytics In the late 1700s, William Playfair invented the bar and pie charts and in doing so created a new discipline that we all benefit from today: statistical graphics.  When we talk of “analytics” and “business intelligence” we are all following in his footsteps.  Every time we look at a brand […]

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e-commerce, we need to talk about e-commerce

E-Commerce, Ecommerce, eCommerce, e-commerce… we don’t even know how to spell it yet, but there is little doubt that there is a digital transformation of shopping and the experience well underway.  Just 9 years after the first smartphone, we’ve already added m-commerce (or should it be mCommerce) to the vocabulary as one example.  With cognitive […]

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Digital Transformation: Who is in Charge?

The Digital Transformation posts are getting great feedback.  Thank you and keep it coming! Just think of what has happened in the last 16 years: we have the rise of Facebook, Twitter and other social networks. We have pervasive mobile devices, particularly smart phones, tablets and recently wearables. Ecommerce in some categories has become a […]

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(1 Billion) Dollar Shave Club

For the past couple of years, Uber has been the “poster child” for digital disruption. In fact, the term “Uber” is now effectively a verb, and companies seem to live in constant fear of “Uberization.” Needless to say, the taxi company which owns zero taxis has changed the game on industry convergence and has raised […]

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Throwback Thursday: Zero Looking Back

I can’t remember the time I drank my first Coke, but I know many people who can. I can, however, remember the first (and, sadly, the only) time I darkened the doors of the “World of Coca Cola” in Atlanta, Georgia. Who knew a beverage company could create an atmosphere rivalling even that of a […]

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Data Is Fashionable

The fashion industry has experienced extreme change in recent years. The veneer covering the industry is slowly peeling away and exposing the industry to the consumer more directly, with smartphone content generated up and down every runway at Fashion Week and shared across the world in moments. The way technology has changed the relationship between […]

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Gamification: Do You Want To Play A Game?

Gamification: do you want to play a game? I was talking to my daughter about learning German.  I speak German, and she wants to learn.  6 months ago I bought her a program that is supposed to teach her German.  Candidly, I didn’t think she was using it.  A few days ago I asked her […]

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I Don’t Want To Talk To You! (Letting The Consumer Drive Your Engagement)

  I was in a meeting recently discussing how the development of a new app is going to change a client’s business.  Consumer will be able to choose HOW and WHEN they want to engage with the brand (brand engagement), doing it on their terms.   We joked about using the message that you don’t have […]

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NRF 2016 – what was hot and what was not

Well NRF 2016 is over, and I managed to escape from New York just before the snow arrived (link). For those of you that don’t know what NRF is, it is the annual National Retail Federation conference held in New York and it attracts over 20,000 people each year (NRF). Depending on your temperament it’s […]

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Cognitive: What are you thinking.

  WHAT are you thinking? What is your business thinking? Is it based on the most up to date information? In 2012 or even 2014, if you wanted to LEAD your competition, you were investing in Big Data Analytics. IBM is among the leaders in this space. It allows you to understand your consumers in […]

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Where’s your Walkman?

Remember the 80s??? Remember the Walkman? It revolutionized how we listened to music. No more loud Boom-Boxes. People started listening to their own music with headphones. Revolutionary!!! Where is the Walkman today? History. Replaced by the MP3 player…or the iPod.   So where’s the iPod today?   Yesterday I walked into an Apple Store. I […]

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