Industry Insights

Short Term Gain, Long Term Pain? – perspectives on demand data strategy

 There is an abundance of demand data available for the Consumer Products industry.  Companies are in various stages of utilization of the data for better business insights.  Choosing the right foundational strategy is critical.  A couple articles below help flesh out some of the important areas to consider for success in both the short and the long term in making use of the demand data…..

http://www.consumergoods-digital.com/consumergoodstechnology/20110708#pg5
http://consumergoods.edgl.com/news/Vantage-Point–Weeding-Through-the-DSR-Market74984

Solutions Management - Consumer Products

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Build your own wonder

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More wonders

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A time of wonders

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