July 6, 2015 | Written by: Ralph Jacobson
Categorized: Industry Insights
A recent study highlighted in this article by Bex Bartolo Wicks shows that CPG brands own the majority of YouTube impressions. I think the wide audience this channel commands is a key factor in gaining awareness for brands far beyond traditional vehicles, even other social channels. Please read and share your thoughts on how brands and retailers can best optimize this channel.
Read more: http://www.mediapost.com/publications/article/253256/the-art-of-making-an-impact-through-video-content.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=84202