June 2, 2015 | Written by: Ralph Jacobson
Categorized: Industry Insights
According to an interesting post by Gavin O’Malley in SocialMediaDaily, “Working directly with Facebook’s ad department, Instagram soon plans to help brands reach users based on standard demographics and lifestyle interests.” This is an intriguing opportunity for brands to leverage these channels in new ways.
A senior IDC Analyst and IBM CPG Industry Leaders will be discussing how to build brand enthusiasm via a Crowd Chat on June 12 at 12PM U.S. ET. Why not join us and share your thoughts? ow.ly/NNb1y
Read more: http://www.mediapost.com/publications/article/251132/instagram-to-add-direct-response-ad-formats.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=83329