Dane Poeske

3 Lessons for CPG Companies from Black Friday 2013

Sales results from the US Thanksgiving holiday shopping period including Black Friday and Cyber Monday traditionally set the tone for the remainder of the calendar year and 2013 was no exception. While sales started out quickly due to the early start on Thursday evening, retailers saw sales momentum fade quickly as the weekend moved into […]

Continue reading

Big Data Analytics – the real world use of big data in Consumer Products Goods companies

John Hearn, one of the most knowledgeable IBM US based practitioners along with Bob Debicki and Rebecca Shockley, have created an exciting perspective on the adoption of Big Data by Consumer Product Goods companies in the latest IBM Institute for Business Value executive report, “Analytics: The real-world use of big data in consumer products”.  As […]

Continue reading