June 30, 2015 | Written by: Ralph Jacobson
Categorized: Industry Insights
A Research Brief from MediaPost by Jack Loechner shares some findings from a recent study that the vast majority (86%) of retailers are on Facebook, Twitter, YouTube and Instagram. Should CPG Brands migrate to the same four channels? My guess is that I think they already have. Does it even matter to go beyond those four? Right now, I don’t think so. What are your thoughts?
Read more: http://www.mediapost.com/publications/article/252909/60-of-apparel-retailers-on-five-social-channels.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=84078