Global Training Providers

The Modern Corporate Learner

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Over the past two years, Ingram Micro has conducted extensive research on addressing the needs of the next generation corporate learner. As a result, Ingram Micro has invested in platforms that offer flexibility, game-based learning, and video-on-demand to ensure critical skills necessary to support dynamic IT solutions are consumed in the most effective and efficient way. Those of us involved in the training and development business for the past decade (or longer) can attest to the rapid evolution of the workforces we have served, and continue to serve, over the past decade. Let’s examine the two most significant reasons for this.

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“Generational” Impact

Part of it, of course, is generational. Recent research on millennials strongly indicates how training/learning & development must evolve to leverage the astute characteristics of this growing segment of our workforce. Below is the recap of a recent survey conducted by http://www.beyond.com that illustrates the difference in perception that seasoned HR professionals have about millennials compared to how millennial job seekers view themselves. 6,361 individuals took the survey in all.

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It’s difficult to say which of the two is most accurate; however, it’s highly likely that each generation would probably have similar contrasting results. Studies from the last few years clearly show that corporate training, as it’s currently delivered, is only marginally effective for the younger generations in our workforce today. What has been less clear, until now, is how L&D must change in order to meet the younger generations’ needs.

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“Business Landscape” Impact

The chart below details a few of the key points relating to employees and how they function in today’s business landscape as well as their behaviors, habits and preferences.

There is no doubt that we are all challenged to to prepare for the future while also addressing the needs of the present.nina-table2

That said, Ingram Micro made a bold decision to enter the training market with a strong digital footprint, Flexible Integrated Training(sm), game-based learning and on-demand training so that training could be delivered combining structured and unstructured content that learners are becoming accustomed to.

Ingram Micro’s goal was to increase engagement which would naturally lead to greater content retention.
Research also indicates that the modern corporate learner consumes information in ‘chunks’ as they seek targeted information that they can implement quickly.  The explosive use of YouTube and Lynda.com as a ‘how to’ guide for just about anything is a great example of how the modern corporate learner wants and needs to access and apply learning quickly.

Another movement that has gained traction over the past year, is digital credentialing and offering instant validation that the learner can proliferate on social media and other channels that increase his/her professional stock. Universities are now looking at open badges to help students gain recognition for co-curricular learning that is not reflected in their transcripts. In the corporate space, IBM is a leader in issuing open badges and makes them available to learners through its network of Global Training Providers.

 

When nina-fit-live-quote3you combine the generational and business landscape changes, it is clear that there is a tectonic shift in how learning is consumed and delivered. Training for the modern corporate learner must be:

 

 

  • Engaging
  • Agile
  • Available, Accessible & Continuous
  • ‘Fun’
  • Consumable in smaller chunks

There has never been a better and more exciting time to create and deliver training to employees and customers.  With new modalities, platforms and rewards, the modern corporate learner is demanding a new culture of continuous learning.  Ingram Micro is proud to be on the leading edge of developing programs for its employees and customers that address the needs of the modern corporate learner.

For more information, visit www.ingrammicrotraining.com

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