Business Development

New Training Offerings: Training Credits

Share this post:

Prepaid Training Offerings

Running a training business always means you need to make it easy for clients. Thinking of this statement also means you need a discount strategy. Reflecting about possibilities of training offerings, there is one established product that most vendors are providing. Usually this is something where you pay money upfront and you can use your money throughout the next twelve months. Sometimes you’re getting a discount with this solution. Sometimes it just makes it easy to bundle training into another deal. In other cases it helps to spend money in December and use it next year. Following up those three ideas, I think they are the key.

The history around IBM’s prepaid training

As you know, IBM adopted in 2013 a new Global Training Strategy to meet changed market needs. This means we’re using five Global Training Providers to get more reach than we ever had. With the introduction of this model, there was a decision to stop IBM’s own prepaid training offerings. At that time we had different types of prepaid training offerings in various countries. There were lots of small differences. Most of them existed based on historical reasons. The concept was always the same, as described in the paragraph above.

New Training Credits

Today we’re announcing that IBM is again going to sell a prepaid training offering. You’ll see the product being available throughout the next 4 weeks. The idea is to mirror a concept that is well established in today’s market: Did you ever buy a gift card  with a fixed value for something at your local grocery store? This will be the same concept. You can buy Training Credits at IBM, and then use them at one of our five Global Training Providers. The advantage for our clients is straight forward. You can bundle this into any deal with IBM. You do not need a new purchase order with a Global Training Provider if you already have one with IBM and of course you can buy Training Credits and spend money today and then use the training over the next 12 months.
I’ll post a further blog entry with final dates and links on how to preregister/buy.


More Business Development stories
24 September 2019

Guaranteed to run October (and part of November) 2019

If you want to make sure that you are enrolling in a guaranteed to run course, then this is the place to be. Here you will find a list of all the official IBM Training courses that are guaranteed to run for the month to come. Please note that this snapshot is correct at the […]

Continue reading

23 September 2019

ExitCertified: Show what you know – and mean it – with Digital Badges

Achievement. It’s a word that we can all relate to. Our achievements make us feel good about ourselves, and they open doors professionally to more potential and a brighter future. For IT professionals, however, proving your achievements can be difficult. With the proliferation of jargon and acronyms, terminology that varies by industry and region and […]

Continue reading

23 September 2019

New course: IBM Netcool Operations Insight 1.6 – Implementation and Configuration

We are pleased to announce the availability of classroom course TN522G, IBM Netcool Operations Insight 1.6 – Implementation and Configuration. In this course, you install and configure Netcool Operations Insight v1.6 base and Networks for Operations Insight. You configure features such as event search, event analytics, and topology search. The course is designed for administrators […]

Continue reading