Badging & Certification

IBM Digital Badge Program Wins Training Magazine’s 2017 Silver Medal Award

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Lorri Freifeld, Editor-in-Chief for Training Magazine, presents IBM with the 2017 Silver Medal Award in the eLearning Challenge.


Training Magazine awarded IBM’s Digital Badge Program the 2017 Silver Medal Award in its eLearning Design Challenge awards ceremony at the Online Learning Conference in New Orleans, Louisiana.

The publishing company recognized the program for its ability to gamily and increase engagement for online learning. The panel jury selected the IBM program out of hundreds of submissions from the world’s leading learning technology innovators. Jim Daniels and David Leaser from IBM Training & Skills were onsite to receive the award on behalf of IBM.

The IBM program was selected because of its ability to “dramatically increase online learning attendance and engagement”, according to Lorri Freifeld, editor-in-chief for Training Magazine. The IBM Digital Badge Program increased online learning attendance by 125% and exam completions by a whopping 694%. The average badge earner now returns to IBM’s Cognitive Class online learning program to earn three badges. The IBM Digital Badge Program now issues digital credentials in 191 countries for more than 1,000 programs from design thinking to data analytics to project management.

Special thank you to Sara Bartlett from Pearson and the Acclaim team for developing the submission that helped IBM win this award. IBM issues its digital badges through Pearson’s award-winning Acclaim platform.

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