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How IBM Clients and IBM Partners can prepare for cognitive applications with Watson

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What would you do with Watson. How to gain access to the API and how IBM Clients and IBM Partners can prepare for cognitive applications


Mike Rhodin who leads IBM’s new Watson Group, said “Watson is one of the most significant innovations in IBM’s 100-year history, and one that we want to share with the world. With these investments, we strive to make new markets, reach new buyers and transform industries and professions,

In January, 2014 IBM announced the establishment of a new Watson business unit dedicated to the development and commercialization of cognitive computing innovations: The IBM Watson Group. IBM will invest more than $1 billion into the Watson Group, a cross-company unit focusing on development and research and bringing cognitive applications and services to market. This will include $100 million available for venture investments to support IBM’s recently launched Watson Developer Cloud, opening up the Watson platform to third party software application providers that aim to build a new class of cognitive apps powered by Watson.

In the live stream yesterday we heard from a remarkable group of business and technology leadersfrom Memorial Sloan Kettering Cancer Center, to Cleveland Clinic, to Elsevier, to Fluid Retail, to Nielsen and morespeaking with passion and infectious hope about how Watson is already transforming healthcare, retail, finance and consumer research. They believe Watson will have a profound impact on business and societythat it will literally change the world. See what the early adopters of Watson are doing.

MSK partners with IBM to Use Watson in the Fight Against Cancer. To view the Infographics – IBM and MSK Advancing Cancer Care, click here.

IBM & DBS Bank – Shaping The Future of Banking

Watson and Academia

First Academic Case Competition Proposes Novel Ways to Put IBM Watson to Work

IBM’s Watson Joins Rensselaer

IBM Watson Inspires Millennials to Seek Cognitive Computing Career

If you are not already a part of the IBM Academic Initiative Program then Join Here, if you are already a member and want to explore more with what you can do with Watson email

Watson and the Ecosystem

According to technology research firm Gartner, Inc., smart machines will be the most disruptive change ever brought about by information technology, and can make people more effective, empowering them to do “the impossible.” The Disruptive Era of Smart Machines Is Upon Us, #G00257743, September 30, 2013, Tom Austin, Gartner, Inc.

The Watson Ecosystem empowers the development of “Powered by IBM Watson” applications. IBM Watson technology will enable a worldwide community of software application providers to build a new generation of apps infused with Watson’s cognitive computing intelligence — spurring innovation and fueling a new ecosystem of entrepreneurial software application providers — ranging from start-ups to established players who share a vision for shaping the future of their industry through the power of cognitive computing.

History was made when the Watson Ecosystem launched in November 2013. The program is designed for ISVs whose business or application can benefit from Watson’s cognitive capabilities, specifically those looking to dramatically disrupt and transform an existing market. Partners can leverage the Watson Developer Cloud to develop their Powered by Watson prototype application. IBM is gradually expanding the program and access to the Watson Developer Cloud and experimenting with different ways to give access to ISVs that want to build a Powered by Watson application. If you’re interested in learning more as the community expands, sign up for more information and tell us your Powered by Watson idea.



Watson Developer Cloud:Will offer the technology, tools and APIs to ISVs for self-service training, development, and testing of their cognitive application. The Developer Cloud is expected to help jump-start and accelerate creation of Powered by IBM Watson applications.

Watson Content Store:Will bring together unique and varying sources of data, including general knowledge, industry specific content, and subject matter expertise to inform, educate, and help create an actionable experience for the user. The store is intended to be a clearinghouse of information presenting a unique opportunity for content providers to engage a new channel and bring their data to life in a whole new way.

Watson Talent Hub:Staffing and talent organizations with access to in-demand skills like linguistics, natural language processing, machine learning, user experience design, and analytics will help bridge any skill gaps to facilitate the delivery of cognitive applications. These talent hubs and their respective agents are expected to work directly with members of the Ecosystem on a fee or project basis.

Getting the right skills ready for Watson

As we have seen from the examples show earlier in this blog, the possibilities for applications with Watson are endless, in addition to fueling innovation with Big Data, IBM’s new Watson ecosystem will spark opportunities for career professionals in a range of fields, including Big Data and analytics, design, development and linguistics. App providers are expected to have access to a community of talent providers that can match professionals with projects requiring their essential skills.

IBM plans to collaborate with talent partners such as Elance, which operates an online work marketplace of more than 3 million freelancers specializing in such fields as app development, web programming and graphic design. Elance plans to create clouds where app providers can tap into highly-skilled freelancers who are available on-demand to build Watson-enabled apps, and have completed an IBM certification program.

Some interesting papers for more information


Getting ready to deploy a Watson solution takes thoughtful planning and selection of where and how to apply its power. Laying the groundwork often involves building strong big data and analytics capabilities which are complementary to Watson itself. Doing so on project-by-project basis ensures that each step is justifiable on its own from a financial and business value perspective and also brings you closer to readiness to apply the transformative power of Watson to your business.

IBM Clients and IBM Business Partners are strongly encouraged to work with an IBM Training Advisor to help you lay the groundwork of skills in Big Data and Analytics, the IBM Training Advisor is provided by one of our IBM Global Training Providers and can help you with everything from career path and certification planning to the selection of courses that fit your budget and meet your specific learning goals. More and more in business today we need to make the training relevant to the business goals, IBM global training provider advisors will help you define your needs and set up private customized courses when required.

Developing Skills in Big Data and Analytics

Data volume, velocity, and variety is growing at an astounding rate with a full 90% of the world’s data less than two years old. But most of this data (as much as 90%) is unstructured meaning that it does not sit in database rows and columns and is therefore off limits to most traditional computing systems. Building capabilities in text analytics, and natural language processing can help bridge this gap to open up access to a world of new, valuable information as well as increase the speed to value of future Watson implementations.

Analytically astute organizations are 260% more likely to be top performers than analytic beginners. Turning information into insight takes rapid analysis of data to tease out hidden patterns from seemingly unrelated data to find performance reporting and decision metrics as well as to anticipate what will happen next. This can help get you out of being reactive and into more proactive decisions as well as generating the key material IBM Watson can use with a complementary solution.


Training Search

Access the IBM Training Global Search for

Training Path

Search for the right training path for your journey – Click here


Find the right IBM Certification to get you ready – Click here

Other Skills Related Resources

  • Hadoop-based analytics: Store any data type in the low-cost, scalable Hadoop engine to reduce the cost of processing and analyzing massive volumes of data.
  • Stream computing: Continuously analyze massive volumes of streaming data with sub-millisecond response times to take action in real time.
  • Text analytics: Analyze textual content to uncover hidden meaning and insight in unstructured information.
  • Data warehousing: Store and analyze large volumes of structured information with workload-optimized systems designed for deep and operational analytics.
  • Visualization and discovery: Discover, understand, search, and navigate federated sources of data while leaving that data in place.
  • Analytic applications: Provide line-of-business managers with actionable insights through packaged analysis and reporting solutions.
  • Business intelligence: Harness the data explosion, meet needs for flexible business intelligence deployment options, and satisfy user expectations.
  • Decision management: Empower front line workers and systems to get the most out of every customer interaction and improve outcomes.
  • Performance management: Guide management strategy with timely, reliable insights, scenario modeling, and transparent and timely reporting.
  • Predictive analytics: Discover subtle patterns and associations and develop and deploy predictive models to optimize decision-making.
  • Risk management: Make risk-aware decisions and meet regulatory requirements with smarter risk management programs and methodologies.

New Book – SMART MACHINES: IBM’S WATSON AND THE ERA OF COGNITIVE COMPUTING by John E. Kelly III, Director of IBM Research, and Steve Hamm, writer at IBM and former business and technology journalist-introduces readers to the fascinating world of “cognitive systems,” allowing a glimpse into the possible future of computing.

IBM Research’s John Kelly: The Three Eras of Computing

Progression Path

IBM can work with you to develop a customized progression path to prepare your organization to get the most out of Watson. Watson solutions are designed to integrate with the broader IT environment to give Watson access to data sources, inputs from other systems, and meaningful participation in key business process.

While laying the groundwork for a Watson implementation, a well-planned progression path takes a project-by-project approach while ensuring that each project delivers measurable ROI and a justifiable business case in its own right. IBM has found patterns based on working with many organizations’ needs and gaps. While there is no set chronological order to this path, the three main project categories are:

  1. Align – Make better use of the variety, velocity, and volume of unstructured data that fuels today’s business. By crawling through all available relevant sources of data, ingesting the data, and parsing it into usable formats, you can get a 360 degree view your business.
  2. Anticipate – Find insight in a sea of data that would otherwise be very difficult or impossible to leverage. Through analytical segmentation, you can get greater visibility into the needs, risks, and critical success factors for the business.
  3. Act – Use the insights gained to take action to improve results. This could mean establishing automated sense and respond actions as well as quickly and easily altering business processes in response to changing situations.

To contact and authorized IBM Global Training Provider or find official IBM Training visit

For more information on IBM Watson, please visit

To join the social discussion about Watson include the hashtag #ibmwatson

To join the social discussion about IBM Training include the hashtag #IBMTraining

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