Noah Syken
Vice President, Global Sponsorships (Sports and Entertainment) and Client Programs at IBM
Articles by Noah
IBM Watson Goes to the GRAMMYs
The recording industry has a certain rhythm to it. Throughout any given year, there is a steady drumbeat of new releases from established artists. There are the debuts of fresh new faces and innovative sounds. There is the heartbreaking loss of some ...
Only at IBM
“Only at IBM.” It’s an expression that I often hear at work. And it has referred to many things in many different contexts over the last 105 years; new technology introductions, from the relational database to UPC codes to the personal computer...
Watson and Me
Tom Watson has a strange habit. Every year, right around this time, he brings an egg salad sandwich to the 13th tee box at the Masters – the last hole of Augusta National Golf Club’s so-called Amen Corner — and leaves it there. “That’s ...