video

Cedato’s cloud-based programmatic video solution is a matchmaker for advertisers and publishers

When you’re browsing a news website such as CNN, you will no doubt run across ads that autoplay on the sidebar or before you can watch a news report. Not everyone who visits CNN is shown the same ad. Behind the scenes, there is a complex profiling process to target the viewer with the right […]

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CreativeLive teaches millions of students worldwide with cloud video

When Yasmin Abdi discovered her love of photography, she was a Somali refugee in Saudi Arabia with little more than a dream. As Abdi came to realize her passion for capturing powerful images, she searched for ways to learn more about photography but had very limited access to formal education. When she found CreativeLive, Abdi […]

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The unstoppable trends transforming automation

The key to successful business operations is constant innovation. However, mundane, repetitive tasks and inflexible processes can often take up a knowledge worker’s valuable time. This could hinder the flow of great ideas, reduce productivity and take away from the creation and sustainability of a great customer experience. There is a new wave of automation […]

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Watson identifies the best shots at the Masters

Golf fans know great shots when they see them. And now, Watson does, too. For this year’s Masters Tournament, IBM — which has a long history with the Masters as a technology partner — is making use of Watson’s Cognitive Highlights capability to find those memorable moments and spotlight them at Augusta National Golf Club […]

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Cloud-based transcoding system delivers low-latency video

How can thousands of people with different kinds of devices and different network connections watch the same video at the same time? The answer lies in transcoding, the process of converting media files from one format to another. Vantrix Corporation develops media-processing software for cable operators, broadcasters and content owners. The Vantrix Transcoder is a […]

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Cloud-based video analytics drive actionable insights

Keeping up with hundreds, thousands or even tens of thousands of hours of video can be a difficult task for any enterprise, institution or service provider. Beyond just storage, extracting valuable insights from this seemingly unending and rapidly expanding pool of data might seem beyond impossible. Whether videos are generated in marketing campaigns, training videos, […]

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Watson, what should I watch tonight?

The world is consuming an amazing amount of streaming video content. From silly internet videos to binge watching hours of the latest trending show, the average person’s appetite for streaming video content is tremendous. By 2021, the research firm MarketsandMarkets expects the market to reach $70 billion. To compete in this increasingly crowded space, providers must […]

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Corporate training is about to get a whole lot smarter

Video’s power to engage makes it a go-to tool for employee onboarding and training, especially among companies looking to reach large groups through a single stream. A majority of organizations surveyed by Wainhouse Research use online video for one-to-many training scenarios. But companies that merely accumulate volumes of training video, risk diminishing returns without a […]

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Improving video engagement with an assist from Watson

Living in the golden age of video is a blessing and a curse. There’s more video content than ever to choose from, but we can spend more time deciding than actually watching. It’s a frustrating experience for consumers, but it’s especially worrisome for video content providers. As a result, media and entertainment companies are shifting […]

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The future of streaming video is dependent on analytics

The rapid growth of streaming video and internet-based television has empowered viewers to watch the content of their choice whenever they want, wherever they want, as often as they wish. Yet there are still pain points around the viewing experience, from irrelevant ads to compounding subscription fees and technical challenges to a lack of compelling […]

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Hybrid cloud powers fan engagement at Wimbledon

Qualifying for the Wimbledon tennis tournament started June 20, and fans are going to get more up-to-date information about what’s happening on the court than ever before thanks to IBM hybrid cloud technology. For example, the new Cognitive Command Center will take in social media conversations from around the globe to determine the most popular […]

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Video will transform your business: Plan for it at InterConnect

If you were reading this blog just three years in the future, would it still be static text on a screen? Or would it be an engaging visual experience in the form of a video? IBM predicts that by 2019, up to 90% of all consumer internet traffic will consist of video. But you don’t […]

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