video

5 ways to unlock the value of video with the help of IBM Watson Media

Understanding video content is a significant challenge for media companies. The biggest obstacle? Data within a video is largely unstructured and requires complex analysis. In a crowded landscape, it’s becoming essential for media and entertainment companies to extract new insights from video to meet consumers’ and advertisers’ needs. AI technology can give streaming services a […]

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Virtual attendance platform increases conference reach and revenue with IBM Cloud

Think about a typical conference: four days, multiple tracks and topics, hundreds of sessions. Then there are meetings and events on top of that. The challenge for conference organizers is to drive attendance and keep their audiences engaged, yet so many potential attendees never even end up purchasing tickets due to the time required and […]

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Cloud powers fan experiences at Atlanta’s Mercedes-Benz Stadium

A sports stadium is a special place for a fan. At one time, stadiums may have simply been considered a place to watch a game, but now, fans expect more. They want immersive, interactive experiences that make them feel like they’re part of the action. They want to be able to access the necessities such […]

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Cedato’s cloud-based programmatic video solution is a matchmaker for advertisers and publishers

When you’re browsing a news website such as CNN, you will no doubt run across ads that autoplay on the sidebar or before you can watch a news report. Not everyone who visits CNN is shown the same ad. Behind the scenes, there is a complex profiling process to target the viewer with the right […]

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CreativeLive teaches millions of students worldwide with cloud video

When Yasmin Abdi discovered her love of photography, she was a Somali refugee in Saudi Arabia with little more than a dream. As Abdi came to realize her passion for capturing powerful images, she searched for ways to learn more about photography but had very limited access to formal education. When she found CreativeLive, Abdi […]

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The unstoppable trends transforming automation

The key to successful business operations is constant innovation. However, mundane, repetitive tasks and inflexible processes can often take up a knowledge worker’s valuable time. This could hinder the flow of great ideas, reduce productivity and take away from the creation and sustainability of a great customer experience. There is a new wave of automation […]

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Watson identifies the best shots at the Masters

Golf fans know great shots when they see them. And now, Watson does, too. For this year’s Masters Tournament, IBM — which has a long history with the Masters as a technology partner — is making use of Watson’s Cognitive Highlights capability to find those memorable moments and spotlight them at Augusta National Golf Club […]

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Cloud-based transcoding system delivers low-latency video

How can thousands of people with different kinds of devices and different network connections watch the same video at the same time? The answer lies in transcoding, the process of converting media files from one format to another. Vantrix Corporation develops media-processing software for cable operators, broadcasters and content owners. The Vantrix Transcoder is a […]

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Cloud-based video analytics drive actionable insights

Keeping up with hundreds, thousands or even tens of thousands of hours of video can be a difficult task for any enterprise, institution or service provider. Beyond just storage, extracting valuable insights from this seemingly unending and rapidly expanding pool of data might seem beyond impossible. Whether videos are generated in marketing campaigns, training videos, […]

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Watson, what should I watch tonight?

The world is consuming an amazing amount of streaming video content. From silly internet videos to binge watching hours of the latest trending show, the average person’s appetite for streaming video content is tremendous. By 2021, the research firm MarketsandMarkets expects the market to reach $70 billion. To compete in this increasingly crowded space, providers must […]

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Corporate training is about to get a whole lot smarter

Video’s power to engage makes it a go-to tool for employee onboarding and training, especially among companies looking to reach large groups through a single stream. A majority of organizations surveyed by Wainhouse Research use online video for one-to-many training scenarios. But companies that merely accumulate volumes of training video, risk diminishing returns without a […]

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Improving video engagement with an assist from Watson

Living in the golden age of video is a blessing and a curse. There’s more video content than ever to choose from, but we can spend more time deciding than actually watching. It’s a frustrating experience for consumers, but it’s especially worrisome for video content providers. As a result, media and entertainment companies are shifting […]

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