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Business process goes cognitive at IBM World of Watson

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At this year’s IBM World of Watson conference, the IBM Process Innovation team captured the excitement of businesses moving into the cognitive era. Through onsite presentations and conversations, attendees shared how cognitive capabilities are transforming business process.

The following whiteboard session videos from WoW are a quick, fun and visual way to rediscover key cognitive business process themes.

A unique media industry customer experience with analytics, cognitive, event correlation and cloud

This video illustrates how cognitive capabilities and big data are becoming main drivers for innovation. By correlating events from multiple channels, you can add further insight into what content to recommend to media consumers. The capabilities will allow you to provide better services, which will lead to better customer satisfaction without breaking business rules.

What’s next for business processes in the cognitive era?

Our artist covers real-time decision making in business and shows how it opens up new avenues to connect with customers at every interaction. Cognitive technology is changing business operations and yielding superior front-office experiences.

How to build retail cognitive business operations

This video shows how IBM Operational Decision Manager senses events, recognizes context and decides on actions that improve the customer experience. IBM Business Process Manager implements processes that ensure that such actionable insights are tracked and executed. As a result, you have a better ability to adapt to and predict customer behavior.

How to orchestrate cognitive processes across hybrid clouds

Our whiteboard illustrates how IBM Watson helps organizations go a step further and build processes and decisions that continuously learn and adapt—just like humans. By taking a cognitive approach to hybrid cloud integration, you can deploy processes that learn across multiple environments, resulting in smarter decisions.

Click here to check out the entire playlist of World of Watson whiteboard session videos.

What’s next? Join us March 19-23, 2017 at MGM Grand and Mandalay Bay in Las Vegas for IBM InterConnect 2017. Get hands-on experience and learn how to build your own cognitive business model. Choose from more than 2,000 educational and technical sessions and visit IBM’s largest-ever Solutions EXPO. Register here today!

 

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