January 20, 2016 | Written by: Giuliano Morais
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IT leaders following technology market trends understand that cloud is not a trend or promise anymore. The question in these leaders’ minds has changed from “why cloud” to “which cloud.”
A recent study (1) shows spending on cloud (public, private or hybrid) exceeded $50 billion and other surveys and projections present growth in the cloud market for years ahead (2).
We’ve all read about cloud computing and IaaS, PaaS and SaaS models individually, but companies now understand that adopting only one model may not solve everything, given the complexity of their workloads and needs. Thus finding a provider that offers all models, and simplifies how to manage and integrate them either in the public or private cloud, is key for cloud strategy success.
We all also know stories about companies born entirely in the cloud, like Airbnb, Twitter and Uber, to mention a few. However these companies are different from most traditional companies including brick and mortar businesses, startups running their business not entirely in the cloud and regulated firms like financial institutions with strict requirements to run their workloads on-premises and inside an environment that offers management, control, privacy and security. This, for example, might include a private cloud sitting inside or outside their data centers.
In addition, we know that companies don’t have a single software or an isolated IT environment, different departments have different systems and technologies — like CRM, ERP — from different vendors, and integrating them together wherever they are running is fundamental.
Companies are looking to survive and be more relevant to their customers through digital transformation and cloud adoption, delivering time to market, innovation and cost reduction.
Why hybrid cloud is a hot topic
Should you have part of a workload on-prem and part in the cloud? How can you manage and control it and integrate it seamlessly with security?
Companies are moving some workloads to the cloud, but not all, as said by Pat Gelsinger, VMWare CEO (3). Some workloads are a good fit for cloud, while some others aren’t.
Here’s where hybrid cloud comes in.
Hybrid cloud enables companies to expand and integrate on-premises resources as part of their cloud strategy, saving former investments with the ability to adhere to regulations with the flexibility to grow at the right pace and size, with a better cost structure.
To achieve digital transformation, companies look for support in different ways, either considering a private or public cloud, going through infrastructure, platform or software adoption based on each project’s or enterprise requirements and constraints.
Regardless the cloud model and flavor chosen, there will always be a need to integrate on-premises data, services and workflows with other solutions running in the cloud.
Additionally using cloud benefits like elasticity, deployment speed and pay-per-use models, there will be situations where companies take advantage of cloud computing to expand and increase compute power for seasonal demands, setting up a disaster and recovery site, or having a more cloud specific workload like big data, social and analytics project.
With hybrid, they can have the best of both worlds with on-premise and cloud working together. When on-prem expansion and integration comes into place as part of the strategy, IT leaders seek to understand how to accomplish it with confidence, less risk, with a great success rate.
These companies look for a cloud provider that is able to support their strategy, whether it’s IaaS, PaaS or SaaS models either in the private or public cloud. The provider should have the right tools, processes and services to leverage management, security and a powerful middleware integration stack allowing these companies to run their business seamlessly, while achieving the expected growth and desired results.
IBM helps companies move forward with their cloud story with the tools and technologies to help them to get there, and a commitment to their business and success in this age of digital transformation. IBM Cloud is built around hybrid, with SoftLayer, Bluemix and middleware, in a one-stop shop provider for customers.
Recently IBM was ranked as the leader hybrid cloud provider (1).
Giuliano Morais, @giulianodm, is a Senior Software Engineer,Certified IT Specialist, IBM Cloud, WW Channel Technical Professionals
More about IBM hybrid cloud solutions.
1 – http://www.prnewswire.com/news-releases/ibm-ranked-1-hybrid-cloud-provider-by-synergy-research-again-300205154.html
2 – http://www.forbes.com/sites/louiscolumbus/2015/01/24/roundup-of-cloud-computing-forecasts-and-market-estimates-2015/#2715e4857a0b2603c676740c
3 – http://www.cloudcomputing-news.net/news/205/apr/10/why-hybrid-cloud-way-forward-it-leaders/