June 25, 2014 | Written by: Marc Dietz
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Cloud computing is reshaping the way even the largest companies do business. From decreasing total cost of ownership to making it easier to quickly and flexibly deploy new SaaS solutions, to increasing collaboration internally and even between companies and partners, the cloud is truly transformative.
Software as a service is a key component of cloud. In fact, 21 percent of software that companies use today is delivered as a service, and that number will grow to 44 percent within five years. It’s no wonder the global SaaS market is expected to grow from US$18.2 billion in 2012 to US$45.6 billion in 2017.
IBM has been a leader in helping companies adopt cloud technologies and gain the benefits of SaaS solutions. In fact, 47 of the top 50 companies in Fortune Magazine’s top 500 companies are supported by IBM SaaS.
IBM SaaS Helps Caterpillar Connect Employee Engagement to Success
One of Fortune’s top 50 companies is Caterpillar, the world’s leading manufacturer of mining and construction equipment. CAT human resources executives wanted to explore and understand the relationship between employee engagement and business performance within its global dealer network. Using the IBM® Kenexa® Survey Enterprise SaaS solution, Caterpillar was able to measure employee engagement and compare it to employee performance. The results showed that highly engaged employees led to dramatically improved financial results, better relationships with customers, and lower employee turnover rates.
Using the insights gained from working with IBM, Caterpillar created focus groups to study their top-performing dealer branches, and shared that knowledge with other dealer networks. This will boost employee productivity, increase customer loyalty, and benefit the bottom line.
From Chocolate to Cruises
Of course, Caterpillar isn’t the only company benefitting from IBM’s SaaS solutions. Lindt, one of the world’s oldest and most popular confectioners, is using IBM Cloud to deliver an e-commerce platform that lets shoppers customize their chocolates, creating unique assortments and letting consumers design unique packaging to fit their own taste. These satisfied customers are, in turn, increasing sales for Lindt.
When Princess Cruises, the third largest cruise line in the world, began a strategic expansion into Asia, it needed a more dynamic, on-demand approach to providing IT messaging and communications support for remote offices. Using IBM Connections capabilities in the cloud, the company was able to bring office workers online in emerging marketplaces in up to 99 percent less time, down from three or four months to one or two days. And the solution has helped improved collaboration across the globe.
Why IBM SaaS?
These are just a few of the stories about how IBM SaaS solutions are helping companies increase collaboration, make better decisions and improve the customer experience. IBM’s diverse SaaS portfolio offers more than 100 solutions to business and IT leaders across industries and departments such as marketing, procurement, HR, finance, legal, and sales.
From customer engagement to employee engagement, from e-commerce to sales performance management, from email and collaboration to service management, IBM SaaS solutions are providing organizations, large and small, with the competitive advantage they need to win in the market. And with IBM, clients can not only rely on enterprise-grade applications, reliable and secure operations, and the integration capabilities to adopt SaaS within hybrid environments, but also enjoy a more simplified contracting process than most SaaS vendors, further accelerating their time to value.