April 9, 2014 | Written by: Grant Thomson
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Cloud computing’s proliferation and its accompanying technologies is old news. We’re reading more and more stories about the latest cloud advancements and adopters every day, creating a veritable hype cycle. How these technologies mature and become rapidly applied across eco-systems, business and IT will affect everyone in profound ways, regardless of their business or where they live.
We all know the impact that born-on-the-cloud startups like Facebook acquisitions Whatsapp and Instagram have had in the social arena—now, the focus is on cloud for business, and the reinvention of enterprise IT.
To date, cloud’s role in the enterprise has been predominantly associated with infrastructure as a service (IaaS). However, I believe cloud computing is a paradigm shift. The infrastructure is only the enabling foundation. Cloud now pervades all aspects of business and IT.
The new paradigm of cloud computing heralds innovative capabilities, highly evolved business models, eco-systems and economies to apply and monetize value. It also has profound impact on existing business and IT, including:
• The methods, techniques, tools and underlying technologies
• The way software is designed, built, integrated, deployed and managed
• The commercials, statements of work and project management
• The go to market and skill sets required for product and service strategy, marketing, selling, delivery and support
Today, most traditional businesses suffer from complex, duplicated, fragmented business and IT environments. These environments are slow, costly and risky to change. Furthermore, they pose critical threats in an increasingly competitive and fast-moving world—especially as competitors are increasingly migrating to the cloud.
As an example, imagine a cloud startup, with billions in the bank, hundreds of millions of globally connected customers and modern development, distribution and payment systems. Then, add a banking license. This example is what is happening across the globe – business models are being reimagined, powered by cloud computing.
IBM is moving rapidly to enable the Cloud Computing Era. It’s an era where the internet, nature, people, smart machines and things can all be instrumented, interconnected, communicated with, and composed as a service in real time. It’s an era where business models and processes, software applications (apps), cloud services, and their integration (APIs), can be quickly and continually composed. This all leverages the inherent advantages of cloud computing—low cost and speed to outcome and change.
We call this composable business, where the internet of things (everything), roles and
people (everyone) are simply mobile (everywhere), and can be dynamically composed (any way).
Imagine a world where any required business and IT function is a composition of other functions, all provided and consumed as “pick and choose” cloud services—what you want, when you want it, where you want it, and you pay for what you use.
This is real. This is IBM as a Service. And it’s the future of computing.
Want to learn more about composable business and the cloud? Join us later this month in Las Vegas for IBM Impact, where we’ll discuss this and many more cloud topics.