Cloud Video

Use HLS video streaming through M3U8s

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Companies are branching out with how they use video content, both internally and externally. This includes utilizing both diverse and unique use cases for their video strategy. To help facilitate this, IBM Cloud Video has introduced the ability to use direct HLS video streaming through M3U8 manifest files.

Through this direct HLS (HTTP Live Streaming) approach, content owners can utilize the M3U8 file for a variety of use cases. This includes the ability to utilize third party players. One advantage of this can be customization, or simply falling back on resources that had previously been dedicated to an existing player. Another reason, though, is functionality. Utilizing a third party player can allow companies to explore a number of monetization strategies. While IBM Cloud Video has support for paywall providers like Cleeng, using a third party player can open the door for custom solutions that can include robust subscription interfaces.

Another use case for M3U8s is found outside of traditional websites. This includes developing interfaces for OTT (over the top) devices, such as Roku, which benefit from using an M3U8 file. Furthermore, M3U8 is not an exclusive approach. Content owners can still tap into built-in processes from IBM Cloud Video while using an M3U8 for the same content in another way, such as part of an IPTV (Internet Protocol Television) solution. In addition, the direct HLS approach still benefits from the scalable delivery of the IBM Cloud Video solution. This includes having access to multiple CDNs (content delivery networks) in order to do large scale broadcasts through access to the larger infrastructure for delivery.

Learn more about using HLS video streaming through M3U8s with IBM Cloud Video.

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